Advanced Driver Assistance Systems Market

Report Overview

The Global Advanced Driver Assistance Systems Market size is expected to be worth around USD 118 Billion by 2032, From USD 32.9 Billion by 2023, growing at a CAGR of 14.00% during the forecast period from 2023 to 2032.

The global advanced driver assistance systems (ADAS) is a rapidly developing product that includes various safety features and technologies designed to assist drivers in avoiding collisions and improving overall safety. These systems typically utilize sensors, cameras as well other technologies to detect potential hazards and issue alerts or take corrective actions automatically.

Today, there are numerous types of ADAS technologies available, each offering its advantages and capabilities. Adaptive cruise control is a technology that utilizes radar or sensors to maintain a safe distance from vehicles ahead of you and can automatically adjust your speed according to the traffic flow.

Lane Departure Warning technology detects when your vehicle is drifting out of its lane and provides an audible or visual alert to help keep you in your lane. Monitoring for Blind Spots Blind Spot monitoring technology uses radar or sensors to detect other vehicles in your blind spots and can send you an alert if changing lanes becomes unsafe.

Forward collision warning technology utilizes cameras or sensors to detect when you’re approaching another vehicle too quickly and can provide an alert to avoid a potential collision. Automatic emergency braking technology can automatically apply the brakes when it senses a collision is imminent, reduce the speed, or avoid its severity.

Driving Factors

ADAS technology offers enhanced safety features like collision avoidance, lane departure warning, and pedestrian detection, leading to an increase in demand for ADAS-equipped vehicles among consumers. Governments around the globe are increasingly implementing regulations and mandates to improve road safety.

For example, the European Union has mandated that all new cars sold in Europe be equipped with advanced driver-assistance systems (ADASs) such as autonomous emergency braking, lane departure warning, and driver drowsiness detection by 2022. Modern sensor technologies such as radar, lidar as well cameras have enabled the creation of more sophisticated ADAS features. These sensors can detect and respond to objects on the road, enabling vehicles to take corrective actions in real time.

ADAS technology is a vital element in semi-autonomous and autonomous vehicles, as demand continues to grow for these vehicles. Electric vehicles are becoming more commonplace around the world, and ADAS systems have become standard equipment in these cars. Due to ADAS systems, electric vehicle range, and efficiency can be enhanced through optimized driving patterns that conserve energy consumption.

According to the World Health Organization, road traffic accidents are a leading cause of death worldwide. Therefore, ADAS technology is seen as an integral tool in reducing road fatalities by improving driver safety and decreasing accident risks.

Restraining Factors

Due to its cost-effective nature, ADAS technology may not be widely adopted by consumers who are price-sensitive – particularly in developing economies. Due to a lack of uniform standards in ADAS technology, it can be challenging to integrate components from different manufacturers into an efficient system.

Furthermore, as these networks become more interconnected, they become more vulnerable to cyberattacks. One security breach can bring down the entire system, placing users like drivers and passengers at risk.

In many countries, the use of ADAS technology is strictly regulated by laws; manufacturers must abide by these restrictions which could delay the development and deployment of ADAS systems. Furthermore, many drivers lack knowledge regarding its benefits and how to utilize it effectively, potentially decreasing consumer interest in these systems and delaying market implementation.

Growth Opportunities

The global Advanced Driver Assistance Systems (ADAS) market is predicted to enjoy considerable expansion in the future years due to many factors. By giving drivers real-time information about their surroundings and potential hazards, ADAS technologies are intended to increase vehicle safety and decrease the chances of accidents.

As the automotive industry continues to prioritize safety, ADAS features are becoming increasingly popular and widely adopted. Government regulations and safety standards are among the key factors driving the ADAS market.

Many nations have put into place laws and rules requiring the installation of specific safety features in new cars. The need for ADAS technologies has grown as a result of automakers’ efforts to meet these regulations. The introduction of autonomous vehicles is another element boosting the demand for ADAS. As self-driving technology progresses, ADAS features will become increasingly more significant, as they will play a crucial role in assuring the safety and reliability of autonomous cars.

Also, as electric and hybrid vehicles are becoming more and more popular, demand for ADAS features is anticipated to rise. This is because these vehicles frequently handle differently than conventional gasoline-powered vehicles.

Latest Trends

The adoption of autonomous vehicles is on the rise and this trend is expected to continue. Advanced Driver Assistance System (ADAS) is a key technology that makes possible autonomous driving, thus fueling demand for ADAS along with that of the autonomous vehicle market. Technological developments in the automotive industry, particularly sensors, machine learning, and artificial intelligence, are enabling more sophisticated ADAS systems.

These improvements improve the accuracy and dependability of ADAS systems while expanding their capabilities; making them more desirable to consumers. Globally, road accidents have resulted in growing safety concerns among consumers, governments, and regulatory bodies. As consumers become more informed of the advantages of ADAS, such as improved safety and reduced insurance premiums, demand for these systems is expected to increase.

Furthermore, car manufacturers are increasingly including ADAS as a standard feature in new models, making them more accessible for buyers. Governments around the world are enacting regulations to improve road safety, which has spurred the adoption of ADAS systems. For instance, in 2022 the European Union mandated that all new cars sold there must be equipped with advanced safety features like automatic emergency braking and lane departure warning.

Solution Analysis

Based on the solution, Tire Pressure Monitoring Systems (TPMS) dominate the market with a 29% market share. The tire pressure monitoring system is an advanced driver assistance system that continuously checks the air pressure in vehicle tires and alerts drivers if it drops below a preset level.

By making sure tires are inflated properly, fuel efficiency, tire life extension, and increased safety on the road can all be enhanced. There are two types of TPMS, direct and indirect. Direct TPMS uses pressure sensors located within each tire to monitor air pressure, while indirect TPMS relies on wheel speed sensors of the anti-lock braking system to detect changes in tire diameter due to underinflation.

Direct TPMS is more precise and dependable than indirect TPMS. When the tire pressure monitoring system detects that tire pressure has fallen below a specified threshold, it illuminates an alert light on the dashboard. Some TPMS systems also provide information regarding which tire is underinflated and its exact pressure.

Adaptive cruise control (ACC) is also a significant segment in the advanced driver assistance systems market. Driver assistance system that uses radar or cameras to maintain an appropriate following distance from the vehicle in front of it. It has become increasingly popular in modern vehicles due to its potential improvements to safety and reduction of driver fatigue.

ACC is not a fully autonomous driving system and still requires the driver to pay attention and be prepared to take control of their vehicle at any moment. It may have difficulty in certain conditions such as heavy rain or snowfall or when road markings are unclear.

Park Assistance System is also a major segment of the market. Park assistance system is an advanced driver assistance system designed to assist drivers with parking their vehicles safely and accurately. This system uses various sensors, cameras, and algorithms to detect obstacles, calculate distances to them, and provide guidance for parking the car safely and accurately.

Ultrasonic sensors emit high-frequency sound waves which bounce off obstacles back to the sensor; this allows it to calculate the distance between the car and the object while cameras provide visual information which helps detect obstructions as well as a visual representation of parking space.

Component Analysis

Based on the Components, the ADAS market was segmented into processor, sensor, and software. The sensor segment was further divided into radar, ultrasonic, and lidar. The sensor segment dominated the advanced driver assistance systems market with a 49% market share. Radar sensors use radio waves to detect objects in a vehicle’s environment and are utilized in applications such as adaptive cruise control, collision avoidance systems, and blind spot detection.

Lidar sensors use laser light to generate a 3D map of the vehicle’s environment. They are widely used in applications like autonomous driving and collision avoidance systems. Ultrasonic sensors use high-frequency sound waves to detect objects close to a vehicle, such as parking assistance and blind spot detection.

Over the forecast period, the software segment is anticipated to grow at a CAGR of 17%. To identify the entire environment around the car and take immediate action to ensure the driver’s safety, ADAS software collects as well as verifies data from all sensors. Based on an examination of traffic participation, traffic density, and anticipated traffic circumstances, several steps may be taken.

By Vehicle Type

Based on vehicle type, Passenger Cars dominated the advanced driver assistance systems market with a 59% market share. The ADAS industry is anticipated to be dominated by passenger cars. The development of ADAS in passenger cars is being fueled by the rising demand for safety.

The commercial vehicles industry is also anticipated to grow. The introduction of ADAS in commercial vehicles is being driven by the need for improved safety features, fuel efficiency, and regulatory compliance features in vehicles as well as the expanding use of electrified and autonomous vehicles. In commercial vehicles, there is the heavy vehicle which is another major category in the ADAS market.

To increase safety and lower accidents, big trucks are adopting ADAS technology such as collision avoidance systems, lane departure warning systems, and blind spot detection systems more frequently. The market for ADAS is also anticipated to include a sizable section for buses. The implementation of ADAS in buses is being driven by the rise in demand for public transportation as well as the requirement for better safety features.

Key Market Segments:

Based on Solution

• Adaptive Cruise Control
• Blind Spot Detection System
• Park Assistance
• Lane Departure Warning System
• Tire Pressure Monitoring System
• Autonomous Emergency Braking
• Adaptive Front Lights
• Other Solution

Based on Component

• Processor
• Sensors
• Radar
• Ultrasonic
• LiDAR
• Others
• Software

Based on Vehicle Type

• Passenger car
• Commercial vehicle
• Light commercial vehicle
• Heavy commercial vehicle

COVID-19 Impact Analysis

One of the major effects of COVID-19 on the ADAS market has been a disruption in supply chains due to the closure of manufacturing facilities and restrictions on the cross-border movement of goods. This has caused delays in the production and delivery of ADAS components and systems, ultimately leading to a shortage in supplies.

The pandemic has also affected vehicle demand, as consumers became more cautious during the economic downturn and cut back on spending. This resulted in a decrease in sales of advanced driver assistance systems (ADASs) which are typically installed in new models.

The pandemic has hastened the adoption of ADAS technologies in certain sectors, such as commercial transportation where there has been an emphasis on driver safety and reducing accidents. Furthermore, home delivery services have seen an uptick in demand for ADAS-enabled delivery vehicles.

While COVID-19 presented challenges to the ADAS market, its long-term prospects remain favorable as demand for safer, more efficient vehicles continues to grow. Once the crisis subsides and businesses and consumers return to normal routines, the market should recover rapidly.

Regional Analysis

The largest share in the market will be dominated by North America with 35% of the market share owing to the high adoption rate of advanced technology

North America is one of the largest markets for ADAS, with the United States leading this region’s market. The high adoption rate of advanced technology, rising demand for safety features, as well favorable government regulations are some of the primary factors propelling growth in this region.

The Asia-Pacific region is experiencing rapid growth in the ADAS market, led by countries like China, Japan, and South Korea. Rising disposable income levels, an increasing desire for luxury vehicles, and supportive government regulations are some of the primary factors propelling this expansion.

Europe is a major market for ADAS, driven by major automotive manufacturers and increased awareness regarding vehicle safety. Strict government regulations regarding safety as well as an increasing demand for autonomous vehicles are two factors driving growth in this region.

Key Regions and Countries Covered in this Report:

• North America
  • The US
  • Canada
  • Mexico
• Western Europe
  • Germany
  • France
  • The UK
  • Spain
  • Italy
  • Portugal
  • Ireland
  • Austria
  • Switzerland
  • Benelux
  • Nordic
  • Rest of Western Europe
• Eastern Europe
  • Russia
  • Poland
  • The Czech Republic
  • Greece
  • Rest of Eastern Europe
• APAC
  • China
  • Japan
  • South Korea
  • India
  • Australia & New Zealand
  • Indonesia
  • Malaysia
  • Philippines
  • Singapore
  • Thailand
  • Vietnam
  • Rest of APAC
• Latin America
  • Brazil
  • Colombia
  • Chile
  • Argentina
  • Costa Rica
  • Rest of Latin America
• Middle East & Africa
  • Algeria
  • Egypt
  • Israel
  • Kuwait
  • Nigeria
  • Saudi Arabia
  • South Africa
  • Turkey
  • United Arab Emirates
  • Rest of MEA

Market Share & Key Players Analysis:

To grow their market presence and achieve a competitive advantage, these enterprises are focusing on geographic expansions and the introduction of new products. Also, these programs aid in raising users’ awareness of the need for safe driving.

The companies are also focusing on establishing numerous strategic initiatives, mergers, and acquisitions, agreements and contracts, as well as collaborations in order to increase their market positions.

Top Key Players in the Advanced Driver Assistance Systems Market

• Robert Bosch GmbH
• Continental AG
• Autoliv Inc.
• Lear Corporation
• DENSO CORPORATION
• Texas Instruments Incorporated
• Renesas Electronics Corporation
• HELLA GmbH & Co KG
• Visteon Corporation
• ST Microelectronics
• Infineon Technologies AG
• Mitsubishi Electric Corporation
• Panasonic Corporation
• ROHM Co LTD
• MAXIM Integrated
• Other Key Players

Recent Developments:

• In August 2021: When Morris Garage’s new SUV Gloster was launched it featured the newest ADAS features based on predictive technology, such as automatic emergency braking, automatic parking assistance, blind spot recognition, frontal collision warning, and lane departure warning.
• In July 2021: Magna International Inc. purchased Veoneer, a pioneer in automobile safety technology, to bolster and diversify its ADAS portfolio and competitive position.

Report Scope: