Global Kids Trolley Bags Market Size, Share, Growth Analysis By Product Type (Hard Luggage, Soft Luggage), By Material Type (ABS, Metal, Nylon, Polycarbonate, Other Material Types), By Distribution Channel (Specialty Stores, Supermarkets & Hypermarkets, Online Stores, Other Distribution Channels), By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Statistics, Trends and Forecast 2025-2034

Report Overview

The Global Kids Trolley Bags Market size is expected to be worth around USD 1,245.0 Million by 2034, from USD 545.6 Million in 2024, growing at a CAGR of 8.6% during the forecast period from 2025 to 2034.

Kids trolley bags are small, wheeled luggage designed for children. They come in bright colors and fun themes, often based on cartoons or movies. These bags are easy for kids to pull and use during travel. They combine storage, entertainment, and comfort for young travelers.

The kids trolley bags market includes the design, production, and sale of travel bags for children. It is shaped by trends in family travel, rising parental spending, and character-based product designs. Growth is supported by e-commerce, customization demand, and increased travel among younger age groups.

Kids trolley bags are becoming more popular as family travel increases. These bags are easy for children to carry and come in fun designs. According to the Family Travel Association, 81% of parents plan to travel with children. This trend supports higher demand for travel-friendly, child-focused luggage products.

The kids trolley bags market is growing fast with travel recovery and strong retail sales. According to UNWTO, over 1.4 billion people travelled internationally in 2024, nearly matching pre-pandemic levels. With each tourist spending around $1,000, travel-related products, including kids’ luggage, are seeing increased market interest.

In addition, media franchises are driving bag designs. Brands like Pokémon, Hello Kitty, and Mickey Mouse continue to boost demand. According to License Global, top licensors earned $281.2 billion in retail sales. Children prefer products tied to favorite characters, creating new opportunities in licensed merchandise for luggage makers.

On the flip side, some mature markets face rising competition. Established brands dominate shelf space in North America and Europe. However, new brands with creative, themed designs can still enter. In contrast, growing markets in Asia and Latin America offer untapped demand due to increasing middle-class travel.

At the local level, retail shops in travel hubs and malls see higher sales of kids trolley bags. Airports, in particular, benefit from branded luggage shops. Notably, malls like Hudson Yards in New York, with over 100 shops, are prime locations where family-oriented items, including trolley bags, are in demand.

Furthermore, family spending on travel is holding strong. As per industry reports, global travel generated $1.9 trillion in 2024. Parents are prioritizing comfort and convenience, especially for children. For this reason, brands offering lightweight, durable, and playful trolley bags are gaining attention in retail and e-commerce platforms.

Key Takeaways

• The Kids Trolley Bags Market was valued at USD 545.6 million in 2024 and is expected to reach USD 1,245.0 million by 2034, with a CAGR of 8.6%. Growth is driven by increasing travel trends and rising demand for child-friendly luggage.
• In 2024, Hard Luggage dominated with 60%, as it provides better durability and protection for children’s belongings.
• In 2024, ABS material led with 37.9%, due to its lightweight nature and high impact resistance.
• In 2024, Specialty Stores were the dominant distribution channel with 35%, as parents prefer physical inspection before purchasing.
• In 2024, Online Stores saw rapid growth, driven by convenience and availability of a wide range of designs.
• In 2024, Europe led with 34% with valuation of USD 185.50 million, owing to high disposable income and rising family travel trends.

Product Type Analysis

Hard Luggage dominates with 60% due to its durability and child-friendly designs.

In the kids trolley bags market, Hard Luggage stands out as the dominant segment, capturing a substantial 60% market share. This preference largely stems from the segment’s durability and robustness, essential for withstanding the energetic handling typical of children’s usage. Furthermore, hard luggage is often designed with vibrant colors and features popular children’s characters, making it exceptionally appealing to young users.

Conversely, Soft Luggage serves as a secondary choice in this market. While it offers the advantage of being lighter and often more affordable, its flexibility makes it ideal for less demanding uses such as short trips or as school bags. However, it lacks the protective robustness of hard luggage, which is crucial for longer travel.

Material Type Analysis

ABS dominates with 37.9% due to its lightweight and impact resistance.

ABS (Acrylonitrile Butadiene Styrene) leads the material segment in kids trolley bags, holding a 37.9% share. This material is prized for its light weight and high impact resistance—qualities that ensure durability and ease of use for children. ABS’s ability to be crafted into various fun shapes and its availability in numerous bright colors further enhances its popularity among young consumers.

In comparison, materials like Metal and Nylon offer distinct benefits. Metal is durable and stylish, suited for premium products, though it is generally heavier and more expensive. Nylon, on the other hand, is flexible and lightweight, making it suitable for everyday use, while Polycarbonate stands out for its superior durability and lighter weight compared to metal.

Distribution Channel Analysis

Specialty Stores dominate with 35% due to personalized customer service and product variety.

Specialty Stores play a pivotal role in the distribution of kids trolley bags, boasting a 35% market share. These outlets are favored for their wide product range and personalized customer service, which significantly aids parents and children in selecting the most suitable bag. The ability to physically assess products and compare them on the spot is highly valued in this market segment.

Meanwhile, Supermarkets & Hypermarkets offer convenience, allowing consumers to pick trolley bags along with their general shopping. However, they typically do not provide the same level of product variety or specialized service. Additionally, Online Stores are becoming increasingly popular, offering the ease of home shopping, competitive prices, and access to customer reviews, which help in making informed purchasing decisions.

Key Market Segments

By Product Type

• Hard Luggage
• Soft Luggage

By Material Type

• ABS
• Metal
• Nylon
• Polycarbonate
• Other Material Types

By Distribution Channel

• Specialty Stores
• Supermarkets & Hypermarkets
• Online Stores
• Other Distribution Channels

Driving Factors

Parental Spending and Travel Trends Drives Market Demand

The kids trolley bags market is growing steadily, driven by several supportive trends in consumer behavior and global travel. One of the key driving forces is the increase in parental spending on leisure and travel-related products for children. As family incomes rise, especially in urban middle-class households, parents are more willing to invest in functional and appealing travel accessories for their children.

This trend is further reinforced by the growth in international tourism and family travel. More families are traveling for vacations, educational tours, and holidays, which creates consistent demand for travel gear tailored to children.

Another strong factor is the growing popularity of licensed cartoon and movie-themed trolley bags. Children are drawn to bags that feature characters from popular franchises such as Disney, Marvel, and Pixar. These branded designs help boost product appeal and drive repeat purchases tied to media trends.

Additionally, the expansion of organized retail and online shopping platforms has improved product accessibility. Major e-commerce players and retail chains now offer a wide selection of kids’ trolley bags, making it easier for consumers to compare and purchase. Together, these factors are supporting growth across both premium and mid-range product segments, creating a vibrant and expanding global market.

Restraining Factors

Cost and Safety Concerns Restraints Market Growth

Despite growing demand, the kids trolley bags market faces certain challenges that affect its broader adoption. One of the main restraints is the high price of branded and licensed products. Bags featuring well-known cartoon characters or special designs often come at a premium, making them less accessible to price-sensitive buyers, particularly in developing economies.

Safety concerns also play a significant role in shaping consumer decisions. Parents are increasingly cautious about the materials and structural design of trolley bags. Products with sharp edges, low-grade plastics, or poor wheel design may raise injury or durability concerns, limiting their acceptance among quality-conscious buyers.

The market also experiences seasonal demand. Most sales are concentrated around holiday seasons, back-to-school periods, or vacation planning months. As a result, overall product replacement frequency is low, with many purchases made only once every few years. This reduces the volume of repeat purchases and creates fluctuations in annual sales.

Lastly, competition from the unorganized sector poses a major threat. These players often offer low-cost alternatives without formal branding or safety compliance. Although lacking quality assurance, such products attract budget-conscious consumers, particularly in smaller cities. These factors collectively limit full-scale market growth and call for stronger value propositions and safety-focused design improvements.

Growth Opportunities

Customization and Franchise Partnerships Provides Opportunities

The kids trolley bags market presents several high-potential opportunities for growth and innovation. One of the most promising is the rising interest in product customization and personalization. Parents and children now prefer unique, name-tagged, or color-customized bags that reflect personal style or favorite themes. Offering personalization options gives brands a competitive edge and encourages emotional attachment to products.

Product innovation is another opportunity gaining traction. Convertible and multifunctional designs—such as bags that can also be used as ride-on toys or school chairs—are attracting modern consumers looking for more value in a single product. These versatile features enhance usability and appeal to both parents and children.

There is also significant room for growth in rural and Tier-III markets. With better connectivity and increasing exposure to organized retail, demand is gradually rising in smaller towns. Affordable, durable, and attractive designs tailored for these regions can unlock untapped customer bases.

Strategic collaborations with entertainment franchises further strengthen market presence. Partnering with globally recognized brands allows manufacturers to leverage existing fan bases and drive quick market traction. These alliances also help create exclusive collections that attract repeat buyers. As customization and content-driven products rise in popularity, brands that innovate early stand to gain long-term customer loyalty.

Emerging Trends

Smart Design and Sustainability Are Latest Trending Factor

Emerging trends in the kids trolley bags market are centered on smart functionality, ergonomic design, and sustainability. One key development is the use of lightweight yet durable materials such as polycarbonate and ABS plastic. These materials offer higher impact resistance and reduce the weight of the bag, making it easier for children to carry or roll during travel.

Another trend is the integration of smart tracking features like GPS-enabled systems. These allow parents to locate their child’s bag through a mobile app, enhancing both security and peace of mind, especially during air travel or crowded events. Although still a niche feature, its adoption is gradually increasing.

There is also rising demand for ergonomically designed and kid-friendly models. Features such as adjustable handles, smooth-glide wheels, and rounded edges are now standard in premium designs. These improvements not only ensure comfort but also align with parental expectations regarding safety and ease of use.

Sustainability is gaining attention too. Eco-conscious consumers are seeking trolley bags made from recycled materials, biodegradable plastics, or sustainable fabrics. Brands that adopt environmentally responsible practices are finding favor with modern shoppers who prioritize green values.

Regional Analysis

Europe Dominates with 34% Market Share with USD 185.50 Mn in the Kids Trolley Bags Market

Europe holds a commanding 34% market share in the Kids Trolley Bags Market, bolstered by an additional USD 185.50 million revenue. This dominance is attributed to high consumer purchasing power, a strong preference for premium and durable products, and widespread retail availability across the region.

The market benefits from established manufacturing capabilities and a robust distribution network, which ensure the availability of a wide range of products tailored to diverse consumer preferences. Additionally, Europe’s stringent quality control standards and consumer protection laws reinforce trust and reliability in product offerings.

Looking forward, Europe’s influence on the global Kids Trolley Bags Market is expected to remain strong. The region’s focus on sustainable and innovative product designs is likely to appeal to a growing segment of environmentally conscious consumers, further boosting market growth.

Regional Mentions:

• North America: North America continues to perform strongly in the Kids Trolley Bags Market due to a high focus on child-friendly designs and the integration of technological enhancements like GPS trackers in trolley bags. The region’s robust e-commerce platforms also facilitate widespread consumer access and convenience.
• Asia Pacific: This region is experiencing rapid growth in the Kids Trolley Bags Market driven by increasing disposable incomes and the rise in international and domestic travel. Countries like China and India are major contributors, with parents increasingly investing in high-quality travel solutions for children.
• Middle East & Africa: The Middle East and Africa are gradually expanding in the market, with an increased emphasis on luxury and high-quality products. The growing tourism industry, particularly in areas like the UAE, also propels demand for children’s travel gear.
• Latin America: Latin America shows promising growth in the Kids Trolley Bags Market, supported by a growing middle class and increased urbanization. The region’s vibrant cultures are reflected in the colorful and diverse designs of trolley bags, which are popular among young consumers.

Key Regions and Countries Covered in the Report

• North America
  • US
  • Canada
• Europe
  • Germany
  • France
  • The UK
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • South Korea
  • India
  • Australia
  • Rest of APAC
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of MEA

Competitive Landscape

The Kids Trolley Bags Market is led by top brands such as Samsonite International S.A., American Tourister, Disney, and Trunki. These companies hold a strong market presence due to trusted brand names, attractive product designs, and wide retail reach.

Their leadership comes from offering high-quality, durable, and child-friendly luggage. Brands like Disney and Trunki attract children with themed characters and playful features. Samsonite and American Tourister are preferred by parents for reliability, safety, and ergonomic design.

Innovation in design is a key strength. Trunki’s ride-on trolley bags combine fun and function, while Disney leverages licensed characters from popular franchises. Samsonite and American Tourister focus on lightweight materials and smooth mobility, making travel easier for kids and parents.

These brands have strong distribution through online platforms, retail chains, and travel stores. Their global presence allows them to serve both developed and emerging markets. Seasonal promotions and targeted advertising also help boost sales during school holidays and vacation seasons.

With rising family travel and demand for personalized and themed luggage, these companies are expanding their product lines. New materials, smart features, and eco-friendly designs are being introduced to meet evolving customer needs.

As travel recovers and parents prioritize durable and appealing travel gear for children, the top four companies are expected to maintain and grow their leadership in the Kids Trolley Bags Market.

Major Companies in the Market

• Samsonite International S.A.
• American Tourister
• Disney
• Trunki
• ITO
• Delsey
• Ricardo Beverly Hills
• L.L. Bean
• Eastpak
• Kipling
• Wenger
• Puma
• Other Key Players

Recent Developments

• Mokobara Secures $12 Million for Expansion: In 2024, direct-to-consumer luggage brand Mokobara raised $12 million in a funding round led by Peak XV Partners. This investment is expected to drive product development and expand its market footprint.
• Samsonite and BOSS Unveil “Departures” Campaign: In April 2024, Samsonite collaborated with BOSS to introduce a capsule luggage collection that blends premium quality, innovation, and classic design. While not exclusively for children, such campaigns set trends across all market segments, including kids’ luggage.

Report Scope