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Home ➤ Consumer Goods ➤ Consumer Electronics ➤ Hair Dryer Market
Hair Dryer Market

Hair Dryer Market

Published date: Nov 2021 • Formats:
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  • Home ➤ Consumer Goods ➤ Consumer Electronics ➤ Hair Dryer Market

Global Hair Dryer Market By Product (Cordless and Corded), By Application (Individual and Professional), By Distribution Channel (Online and Offline), By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2022-2032

  • Published date: Nov 2021
  • Report ID: 16613
  • Number of Pages: 300
  • Format:
  • Overview
  • Table of Contents
  • Major Market Players
  • Request a Sample
  • Hair Dryer Market Overview:

    In 2021, the global Hair Dryer market was worth USD 8,120 million. It is projected that it will grow at a CAGR of 5.3% between 2023-2032.

    A growing number of salons worldwide is expected to drive hair dryer sales. Products are also being sought after due to increasing awareness about personal grooming.

    Global Hair Dryer Market Analysis:

    Product Analysis

    Corded dryers represented more than 82% market share in 2021. They were the largest product category. These devices are extremely energy-consuming and have high power rating labels. Therefore, corded items are more efficient than those that have direct home supply. The ease of using cordless products is gaining popularity.

    Manufacturers are now offering innovative technologies, such as tourmaline or ionic dryers with various attachments, speeds, and heat settings. Dyson Ltd. introduced the Dyson Supersonic Hair Dryer. It is designed for professionals and offers fast and precise airflow to allow for various types of styling.

    hair dryer market analysis

    Application Analysis

    With a CAGR rate of 5.5% between 2023 and 2032, professional applications will be the fastest-growing segment. Conair Corp. Dyson Ltd. and Koninklijke Philips N.V. TESCOM Company are some of the major manufacturers that have launched new products to meet increasing demands for dryers. Conair Corp. introduced a new hair dryer, the InfinitiPro. This company has introduced the most recent ionic technology, which allows for quick drying. Because of extensive product usage, the individual application segments are expected to hold the highest market share by 2032.

    Distribution Channel Analysis

    The fastest-growing segment of the distribution industry is expected to be online from 2023-2032. Online platforms are essential in shaping consumer preferences to buy home electronic gadgets through e-commerce platforms such as Walmart and Flipkart. This segment is expected to grow due to the increasing number of smartphone and internet users, particularly in developing nations like India, China, Vietnam, and Indonesia. In addition, market leaders are creating exclusive websites and portals online, which will drive the segment even further.

    A high segment of 2021 was the offline distribution channel. Unorganized retail is the main distribution channel in developing countries such as India and Bangladesh. Major retail chains invest in the opening of new stores in order to be competitive in the market.

    Key Market Segments:

    By Product

    • Cordless
    • Corded

    By Application

    • Individual
    • Professional

    By Distribution Channel

    • Online
    • Offline

    Market Dynamics:

    The product demand is increasing due to busy work schedules and changing lifestyles. To increase their customer base, salon chains in the Asia Pacific are expanding. The hair dryer market is set to grow due to the rising number of salons that specialize in hairdressing, especially in emerging markets.

    In emerging markets like India, China, and Brazil, the fashion industry is expected to continue growing, which will fuel demand for the product. The market has seen significant growth thanks to social media platforms such as Instagram and Pinterest, YouTube, and Facebook.

    Product manufacturers use social media to promote their brands, innovative technologies, and products. To increase product demand, cosmetics manufacturers will invest more in celebrity endorsement to influence their target customers. North America remains the dominant market, but Asia Pacific is expected to see the fastest growth during the forecast period with a CAGR of 5.6%.

    Regional Analysis:

    North America was the biggest market in 2021, accounting for 40%, due to its large target population, well-established fashion industry, and size. The Asia Pacific will likely be the fastest-growing market, due to large Indian and Chinese customers. These countries are a potential growth market with a large number of hairdressing products. New products are being launched by both international and regional companies to meet growing hairdressing product demand. Market participants will have many growth opportunities through product innovations over the forecast period.

    hair dryer market value

    Key Regions and Countries covered іn thе rероrt:

    • North America
      • US
      • Canada
      • Mexico
    • Europe
      • Germany
      • UK
      • France
      • Italy
      • Russia
      • Spain
      • Rest of Europe
    • APAC
      • China
      • Japan
      • South Korea
      • India
      • Rest of Asia-Pacific
    • South America
      • Brazil
      • Argentina
      • Rest of South America
    • MEA
      • GCC
      • South Africa
      • Israel
      • Rest of MEA

    Market Share & Key Players Analysis:

    The global market is fragmented. Technological progress is expected to continue to be a major success factor for market players. Other market strategies have been employed by key manufacturers to increase their market share. These include celebrity endorsements, expanding distribution channels, and mergers & acquisitions. Panasonic Corp., for example, launched two products in Malaysia in November 2018, namely ‘Nanoe” and ‘Double Mineral Hair Dryer (EH-NA98). The new products have controlled temperature airflow which reduces heat-related hair and scalp damage.

    hair dryer market company share

    Маrkеt Кеу Рlауеrѕ:

    • Раnаѕоnіс Holdings Corp.
    • Koninklijke Philips N.V.
    • Rеvlоn Inc.
    • TESCOM Corp.
    • Вrаun GmbH
    • Flусо
    • Vіdаl Ѕаѕѕооn
    • Rеmіngtоn
    • Other Key Players

    For the Hair Dryer Market research study, the following years have been considered to estimate the market size:

    Attribute Report Details

    Historical Years

    2016-2020

    Base Year

    2021

    Estimated Year

    2022

    Short Term Projection Year

    2028

    Projected Year

    2023

    Long Term Projection Year

    2032

    Report Coverage

    Competitive Landscape, Revenue analysis, Company Share Analysis, Manufacturers Analysis, Volume by Manufacturers, Key Segments, Key company analysis, Market Trends, Distribution Channel, Market Dynamics, COVID-19 Impact Analysis, strategy for existing players to grab maximum market share, and more.

    Regional Scope

    North America, Europe, Asia-Pacific, South America, Middle East & Africa

    Country Scope

    United States, Canada and Mexico, Germany, France, UK, Russia and Italy, China, Japan, Korea, India and Southeast Asia, Brazil, Argentina, Colombia etc.Saudi Arabia, UAE, Egypt, Nigeria and South Africa

    Frequently Asked Questions (FAQ)

    Q: What is the size of the Hair Dryer market in 2021?

    The Hair Dryer market size is US$ 8,120 million in 2021.

    Q: What is the projected CAGR at which the Hair Dryer market is expected to grow at?

    The Hair Dryer market is expected to grow at a CAGR of 5.3% (2023-2032).

    Q: List the segments encompassed in this report on the Hair Dryer market?

    Market.US has segmented the Hair Dryer market by geographic (North America, Europe, APAC, South America, and Middle East and Africa). By Product, the market has been segmented into Cordless and Corded. By Application, the market has been further divided into Individual and Professional. By Distribution Channel, the market has been further divided into Online and Offline.

    Q: List the key industry players of the Hair Dryer market?

    Раnаѕоnіс Holdings Corp., Koninklijke Philips N.V., Rеvlоn Inc., TESCOM Corp., Вrаun GmbH, Flусо, Vіdаl Ѕаѕѕооn, Rеmіngtоn, Other Key Players are engaged in the Hair Dryer market.

    Q: Which region is more appealing for vendors employed in the Hair Dryer market?

    North America is expected to account for the highest revenue share of 40%. Therefore, the Hair Dryer industry in North America is expected to garner significant business opportunities over the forecast period.

    Q: Name the key areas of business for Hair Dryer?

    The US, Canada, UK, Japan, Mexico, India, China & Germany are key areas of operation for the Hair Dryer Market.

    Q: Which segment accounts for the greatest market share in the Hair Dryer industry?

    With respect to the Hair Dryer industry, vendors can expect to leverage greater prospective business opportunities through the Corded segment, as this area of interest accounts for the largest market share.

    Hair Dryer Market
    Hair Dryer Market
    Published date: Nov 2021 • Formats:
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    • Раnаѕоnіс Holdings Corp.
    • Koninklijke Philips N.V.
    • Rеvlоn Inc.
    • TESCOM Corp.
    • Вrаun GmbH
    • Flусо
    • Vіdаl Ѕаѕѕооn
    • Rеmіngtоn
    • Other Key Players
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