Global Cell Phone Charger Market By Product Type (Wired, Wireless), By Distribution Channel (Offline & Online), By Application (Power Bank, General Charger), By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends, and Forecast 2023-2032

Report Overview

The Global Cell Phone Charger Market size is expected to reach USD 41.3 billion, exhibiting an impressive CAGR of 5.5% between 2022 and 2032, from its current value of USD 16.9 billion in 2022.

A mobile phone charger is an electrical tool that replenishes power in portable electronics. Its basic function involves converting alternating current into direct current. While primarily designed for mobile phones and smartphones, these chargers recharge devices like external batteries, Bluetooth headsets, and digital cameras. Although various charger types cater to different phones, their fundamental operation remains similar. The rising demand for cell phone chargers is attributed to the growing need for small electronic gadgets like smartphones, laptops and tablets that rely on rechargeable batteries.

Note: Actual Numbers Might Vary in the final report

These devices offer advantages like portability, durability, multiple ports, swift charging, and cost-effectiveness, enhancing energy efficiency. These trends are fueled by increased consumer buying power. Additionally, innovative advancements such as universal remote control charging open up new prospects for the market. The surge in demand for compact portable chargers aligns with the ownership of multiple devices, contributing to market expansion.

Key Takeaways

• Market Growth: The global cell phone charger market is expected to reach $41.3 billion by 2032, growing at a CAGR of 5.5% from 2023 to 2032.
• The fast charging technology is gaining popularity, as it allows users to charge their devices more quickly.
• Market Trends: Increased smartphone and other mobile device use is driving growth of the cell phone charger market.
• Drivers: Rising smartphone usage and increased interest in fast charging and wireless charging technologies as main sources of disruptions to phone battery usage.
• Restraints: Competition from low-cost Chinese manufacturers and government regulations regarding safety requirements of cell phone chargers pose two key restrictions to success for this sector.
• Challenges: Among these obstacles lie two primary elements, including new charging technologies being created as well as improving cell phone charger safety and effectiveness.
• Opportunities: New charging technologies such as solar charging and graphene-based charging present an array of opportunities.
• Product Type Analysis: wired charging holds the majority revenue share at 51.0%.
• Distribution Channel Analysis: Offline distribution will likely account for at least 80.0% of market share over time.
• Application Analysis: general chargers are likely to hold the largest share of 52.0% during the forecast period.
• Regional Analysis: Asia-Pacific’s revenue share in 2022 stood at 41.4% of total market revenue.
• Key Players Analysis: Some of the major players – Momax, Yoobao, HONGYI, SIYOTEAM, AOHAI, LG Electronics, Hosiden, Rayovac, Aigo, MC power, ARUN, Mipow, Salcomp, Samsung, Sinoele, Scud, PNY, Other Key Players

Product Type Analysis

Wired Charging in Cell phones is the most used charging type globally in this market segment.

The market is divided into wired and wireless segments based on product type. Among these, wired charging holds the majority revenue share at 51.0%. Wired chargers provide a consistent current, leading to faster battery charging. Compared to regular chargers, wall chargers offer around 50% more power, significantly speeding up phone charging. They can charge a phone up to 20-25% within 30 minutes.

Moreover, wired chargers allow phone usage during charging. They involve wires coated with plastic and are used for charging mobiles, laptops, tablets, and other gadgets. Technological advancements drive demand for gadgets, benefiting the wired charging market. Major players like Samsung, Sony, and Panasonic contribute to its growth. The reliability of wired charging, compared to wireless options, further fuels market expansion. The rise in laptop and electronic device demand, along with investments in clean mobility, contributes to its growth. Wired chargers also protect devices from overcharging and overheating.

Distribution Channel Analysis

Offline Distribution Channels Lead With Highest Growth

The offline distribution is likely to hold over 80.0% of the market share during the projection period. Offline distribution includes hypermarkets and supermarkets, specialty stores, retail stores, and others. Phone chargers are mainly sold through supermarkets, hypermarkets, and specialty stores, driving the segment growth. Customers prefer specialty stores for their wide product range and visibility. Major players prioritize these stores due to their convenience for suppliers and customers.

Offline channels offer significant product variety and detailed product information, streamlining the shopping experience. Hypermarkets and supermarkets within the offline segment are likely to generate high revenue. They provide shopping convenience. Online options like Amazon, eBay, and Alibaba also sell chargers, while platforms like Shopify enable businesses to sell online.

Application Analysis

General chargers dominate the application market segment.

Based on application, the market is segmented into power bank and general charger applications. Among these, general chargers are likely to hold the largest share of 52.0% during the forecast period. They’re favored for their reliability, stability, and quicker battery boosts compared to power banks. General chargers are faster, adaptable to various devices, and cost-effective. They offer ease of use at home or work. Power banks suit on-the-go charging, but general chargers prevail due to their reliability, speed, compatibility, cost, and convenience. The rise of 5G technology and telecom infrastructure supports the growth of the segment.

Power banks are poised to experience significant demand. A key factor driving the demand is the high utilization of smartphones and other portable electronic gadgets. Furthermore, the surging inclination towards travel, outdoor pursuits, and mobile is likely to contribute to the segment growth during the projection period.

Note: Actual Numbers Might Vary in the final report

Key Market Segments

By Product Type

• Wired
• Wireless

By Distribution Channel

• Offline
• Hypermarkets & Supermarkets
• Specialty Stores
• Retail Stores
• Other Offline Distribution Channel
• Online

By Application

• Power Bank
• General Charger 

Drivers

Increasing adoption of wireless charging technology

The market growth is mainly driven by the growing demand for mobile charging solutions and the increasing penetration of smartphones. In addition, the growing affectation of e-commerce platforms to purchase cell phone chargers is contributing to the market’s growth. Technological advancements and product launches also drive the growth of the cell phone charger market. Companies are constantly innovating and introducing new products to meet the evolving needs of consumers.

Furthermore, the increasing penetration of smartphones worldwide and increasing demand for budget-centric smartphones are driving the growth of the market. Budget-centric smartphones often come with lower-capacity batteries, which require more frequent charging and are more affordable and accessible to a wider range of consumers. The increasing adoption of wireless charging technology drives the market’s growth.

Emergence of budget-centric smartphones and 5G technology

The rise of budget-friendly smartphones is contributing to the expansion of the market. With more individuals opting for affordable smartphones, there is an increased need for cost-effective charging options. Furthermore, the emergence of 5G technology is propelling global growth in the cell phone charger market through various avenues. This technology necessitates 5G-capable smartphones, which demand chargers compatible with 5G functionality, thereby fostering market growth. Additionally, the low latency characteristic of 5G can enhance the charging process, leading to greater efficiency. The demand for charging solutions that align with 5G-enabled devices also fosters innovation and drives market growth.

Restraints

Presence of Counterfeit and Low-Quality Chargers

Despite the positive factors driving growth, the market encounters various obstacles that impede its expansion. A significant challenge is the rising prevalence of counterfeit and subpar chargers. These substandard chargers not only harm cell phone batteries but also present potential dangers such as fire hazards and electrical shocks.

Additionally, the presence of numerous unorganized competitors within the market contributes to pricing battles, which can negatively impact the profit margins of established companies. The proliferation of fake and low-quality chargers is a notable drawback in the market, posing risks to battery integrity and user safety.

High Competition and Environmental Impact

The market experiences intense competition as numerous firms continuously introduce fresh and inventive products to cater to changing consumer demands. This dynamic landscape can present difficulties for companies striving to retain a competitive advantage, potentially affecting market expansion. Furthermore, the manufacturing and disposal of cell phone chargers wield notable environmental implications. Research uncovered that several chargers in the market consume excessive energy, resulting in heightened greenhouse gas emissions. Moreover, the disposal of electronic waste, encompassing chargers, can potentially contribute to environmental contamination.

Opportunity

Increasing Adoption of Fast and Wireless Charging Technology

The market is in a state of constant transformation due to the emergence of novel technologies. This offers numerous prospects for manufacturers and suppliers. The rising desire for swift charging and wireless options creates a significant avenue for market expansion. As the demand for smartphones continues to rise, the appeal of fast-charging technology surges. This technology enables rapid device recharging, saving time and enhancing convenience.

Furthermore, the demand for wireless charging solutions gains traction as it obviates the need for cables and simplifies device charging. The escalating interest in wireless charging solutions fuels market growth. Moreover, advancements in solar energy applications have spurred the creation of solar-powered chargers, which are both environmentally friendly and cost-efficient. Additionally, the mounting preference for eco-friendly charging solutions and the increased adoption of solar-powered cell phone chargers offer new growth opportunities for market growth during the projection period. 

Trends

Increasing Demand for Eco-Friendly Solutions and Shift Towards USB-C Charging Standard

Several market players are offering eco-friendly solutions that promote energy efficiency. This trend is expected to continue in the coming years. The adoption of wireless charging technology is increasing, with wireless phone charging expected to gain demand during the forecast period. This trend is expected to continue in the coming years.

The European Union has mandated using the USB-C charging standard by 2025 to unify the standard and make the recycling process more efficient. This shift is expected to impact the market in the coming years significantly.

Additionally, magnetic and portable charging is getting popular nowadays in the market. Magnetic charging is a new technology that allows for easy and secure charging of devices. It uses magnets to connect the charger to the device, eliminating the need for cables whereas, Portable chargers are becoming increasingly popular due to their convenience and portability. They allow users to charge their devices on the go without needing a power outlet.

Regional Analysis

Asia-Pacific Holds Region Accounted Significant Share of the Global Cell Phone Charger Market

The Asia-Pacific region leads the market with a revenue share of 41.4% in 2022. Population growth, large-scale digitization, availability of affordable chargers such as power banks, and e-commerce penetration in the electronics industry have driven their use in this region. The Asia Pacific market has witnessed a significant increase in revenue due to the increasing number of electronic device users and e-commerce demand. China is the key country in the mobile phone charging market in APAC.

The growth of the market in the APAC region is faster than the growth of the market in other regions. Growing population, increasing disposable income, and improved economic scenario are driving the market’s growth in the region. The North American region holds the second-largest market share throughout the forecast period.  North America is likely to grow at a high rate due to the growing number of smartphone users, the increasing use of electronic and wearable devices along the consistent policies of government.

Note: Actual Numbers Might Vary in the final report

Key Regions and Countries Covered in this Report

• North America
  • The US
  • Canada
• Europe
  • Germany
  • France
  • The UK
  • Spain
  • Italy
  • Russia
  • Netherlands
  • Rest of Europe
• APAC
  • China
  • Japan
  • South Korea
  • India
  • Australia
  • New Zealand
  • Thailand
  • Singapore
  • Vietnam
  • Rest of APAC
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of MEA

Key Players Analysis

Technological Advancements and Implementation of Innovative Strategies Has Led to Dominance of Key Players

Key leading players in the market are actively collaborating with other firms to maintain a competitive edge. Numerous companies and market participants are directing investments towards introducing novel products pursuing mergers and acquisitions, all as essential strategies to broaden their range of offerings. Given the intense competition in the cell phone charging market, companies focus on innovation and the advancement of new technologies to retain a competitive position. Additionally, they are dedicated to creating eco-friendly charging solutions while also adopting competitive pricing strategies to attract customers and secure a foothold in the market. 

Market Key Players

The following are some of the major players in the industry

• Momax
• Yoobao
• HONGYI
• SIYOTEAM
• AOHAI
• LG Electronics
• Hosiden
• Rayovac
• Aigo
• MC power
• ARUN
• Mipow
• Salcomp
• Samsung
• Sinoele
• Scud
• PNY
• Other Key Players

Recent Development

• March 2022: LG Group, renowned worldwide for providing diverse electronics and charging solutions, successfully concluded a deal to transfer its charging business to BH, a specialized manufacturer of printed circuit boards. This strategic transition has significantly elevated BH’s standing, positioning it as a prominent supplier for equipment manufacturers.
• April 2020: Known for its offerings in consumer electronics and advancements in charging technology, Samsung Electronics had unveiled a new charger. This innovative device can proficiently charge three small battery-driven devices simultaneously and is compatible with a diverse range of electronic devices like mobile phones, smartwatches, and headsets.

Report Scope