Global Pet Odor Control and Clean-up Products Market Size, Share, Growth Analysis By Product Type (Odor Neutralizers, Stain and Odor Removers, Deodorizers, Enzymatic Cleaners, Air Purifiers, Cleaning Sprays), By Application (Indoor, Outdoor, Furniture & Upholstery, Carpet & Rugs, Litter Boxes, Cages & Crates), By Distribution Channel (Offline Retail Stores, Online Retail Platforms, Veterinary Clinics, Pet Specialty Stores, Supermarkets or Hypermarkets), By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Statistics, Trends and Forecast 2025-2034

Report Overview

The Global Pet Odor Control and Clean-up Products Market size is expected to be worth around USD 19.2 Billion by 2034, from USD 15.3 Billion in 2024, growing at a CAGR of 2.3% during the forecast period from 2025 to 2034.

Pet odor control and clean-up products help manage pet-related smells and messes. They include sprays, cleaners, and odor-absorbing items. These products target urine, dander, and general pet odors. They are safe for pets and surfaces. The goal is to maintain a clean and pleasant environment.

The market for pet odor control and clean-up products is growing. This is due to the rising number of pet owners and the focus on pet hygiene. Consumers seek eco-friendly and effective solutions. Companies offer natural, chemical-free options. Innovations include multi-purpose cleaners and long-lasting odor control.

The pet odor control and clean-up products market is experiencing growth. This rise is linked to the increase in pet ownership. In 2024, 66% of U.S. households, roughly 86.9 million homes, owned a pet. This marks a significant jump from 56% in 1988. As more families adopt pets, the need for odor control products grows.

One key factor driving demand is health awareness. According to the University of West Virginia, daily pet hygiene can reduce allergic reactions by up to 95%. As a result, more pet owners invest in products to maintain a clean environment. This highlights the importance of odor control in households with pets.

Additionally, pet allergies are a global issue. Research shows that 10% to 20% of the global population is allergic to dogs and cats. Furthermore, 20% to 30% of asthma sufferers also have pet allergies. Consequently, cleaning products that reduce allergens are in high demand. Brands that address these needs see higher sales.

The market is moderately saturated, with well-known brands dominating. However, new players are introducing niche products, such as organic or hypoallergenic formulas. Therefore, competition is growing, especially in premium and eco-friendly segments. To stand out, companies focus on innovation and targeted marketing.

Key Takeaways

• The Pet Odor Control and Clean-up Products Market was valued at USD 15.3 billion in 2024 and is expected to reach USD 19.2 billion by 2034, with a CAGR of 2.3%.
• In 2024, Enzymatic Cleaners lead the product type segment with 34.2%, as they effectively break down organic pet waste.
• In 2024, Litter Boxes dominate the application segment with 38.9%, driven by increased pet ownership and hygiene awareness.
• In 2024, Offline Retail Stores hold the highest share at 40.6%, benefiting from brand trust and immediate availability.
• In 2024, Household users account for 75.4%, as pet owners seek convenient odor control solutions.
• In 2024, North America leads with 52.3% and valued at USD 8.00 billion, supported by a growing pet care industry and premium product demand.

Product Type Analysis

Enzymatic Cleaners dominate with 34.2% due to their effectiveness in breaking down odors and stains at a molecular level.

Enzymatic Cleaners lead the producttype segment in the pet odor control and clean-up products market, holding a 34.2% share. This dominance is rooted in their ability to effectively break down stains and odors on a molecular level, making them a preferred choice for pet owners seeking thorough and long-lasting solutions. These cleaners use natural enzymes to tackle organic matter from pet waste, food spills, and body odors, offering an environmentally friendly option.

Odor Neutralizers are essential for pet owners who need immediate relief from strong odors without the hassle of deep cleaning. Stain and Odor Removers address both visual and olfactory signs of pet accidents, essential for maintaining a clean home environment.

Deodorizers offer a quick fix by masking odors, while Air Purifiers help maintain overall air quality. Cleaning Sprays are versatile and convenient for quick clean-ups, supporting the segment’s growth by catering to diverse needs.

Application Analysis

Litter Boxes dominate with 38.9% due to their critical role in managing cat waste odors.

In the application category, Litter Boxes take the lead with a 38.9% market share, mainly due to their crucial role in indoor pet management, particularly for cat owners.

The focus on this sub-segment highlights the ongoing demand for products that can effectively control odors in a contained area where pets frequently eliminate. Products designed for Litter Boxes often combine odor control with ease of use, enhancing the pet owner’s experience and ensuring hygienic conditions.

Indoor applications remain vital as pets spend considerable time inside, especially in urban settings. Outdoor products are geared towards eliminating odors in yards and patios. Furniture & Upholstery cleaners protect valuable home furnishings from pet-related odors and stains.

Carpet & Rugs cleaners address deeper fabric penetrations, crucial for maintaining a clean aesthetic and odor-free environment. Cages & Crates cleaners are essential for small pets and birds, where cleanliness directly impacts pet health and odor.

Distribution Channel Analysis

Offline Retail Stores dominate with 40.6% due to their accessibility and immediate product availability.

Offline Retail Stores are the most prominent distribution channel in the pet odor control and clean-up products market, with a 40.6% share. This segment benefits from the immediate availability of products and the ability for consumers to receive staff recommendations and see product demonstrations.

The tactile experience of shopping in-store is particularly valuable in this market, as consumers often seek advice on the best solutions for their specific pet odor and stain challenges.

Online Retail Platforms are growing rapidly as they offer the convenience of home delivery and often broader product ranges. Veterinary Clinics provide specialized products recommended by professionals, ensuring trust and efficacy.

Pet Specialty Stores cater to informed shoppers looking for high-quality solutions. Supermarkets/Hypermarkets broaden the accessibility of these products, making them available during routine shopping trips, supporting overall market growth through convenience.

End User Analysis

Household dominates with 75.4% due to the high prevalence of pets in homes.

Households represent the largest end user of pet odor control and clean-up products, accounting for 75.4% of the market. This substantial share is driven by the widespread ownership of pets in residential settings, where maintaining a clean and odor-free environment is a constant need. Products tailored for household use are designed to be safe, effective, and easy to use, meeting the day-to-day requirements of pet owners.

Daycare Centers and Hospitals/Clinics also utilize these products extensively to maintain sanitary conditions and control odors in facilities caring for multiple animals. These environments require robust solutions that can handle the greater intensity and frequency of cleaning needs, underlining the critical role of specialized products in professional settings.

Key Market Segments

By Product Type

• Odor Neutralizers
• Stain and Odor Removers
• Deodorizers
• Enzymatic Cleaners
• Air Purifiers
• Cleaning Sprays

By Application

• Indoor
• Outdoor
• Furniture & Upholstery
• Carpet & Rugs
• Litter Boxes
• Cages & Crates

By Distribution Channel

• Offline Retail Stores
• Online Retail Platforms
• Veterinary Clinics
• Pet Specialty Stores
• Supermarkets/Hypermarkets

Driving Factors

Growing Pet Ownership and Health Awareness Drive Market Growth

The pet odor control and clean-up products market is expanding as more households embrace pet ownership. With pets becoming integral family members, maintaining a hygienic living environment has become a priority. Pet owners, especially those living in urban areas, are increasingly investing in odor control solutions to keep their homes fresh and clean.

Another significant factor is the rising awareness of pet-related allergies. As more people recognize the health risks associated with pet dander and odors, demand for effective cleaning products has surged. This shift is particularly notable among families with young children or individuals with respiratory conditions.

Moreover, there is a growing preference for biodegradable and eco-friendly pet clean-up products. Environmentally conscious consumers are opting for products made from natural ingredients, reducing the environmental impact while ensuring safety for pets. For example, plant-based cleaners are becoming a popular choice due to their non-toxic nature and effective odor neutralization.

The development of multi-functional products also fuels market growth. Products that combine deodorizing with stain removal offer added convenience, particularly for busy pet owners. These innovations address multiple cleaning challenges in a single application, making them highly appealing.

Manufacturers are capitalizing on these trends by offering a wide range of specialized products that cater to diverse pet care needs. As pet ownership continues to rise, the demand for reliable, safe, and eco-friendly odor control solutions is expected to grow significantly.

Restraining Factors

DIY Alternatives and Cost Sensitivity Restrain Market Growth

The pet odor control and clean-up products market faces challenges from the popularity of DIY cleaning solutions. Many pet owners prefer homemade mixtures, like vinegar and baking soda, due to their affordability and perceived safety. This trend reduces the demand for commercially available odor control products, particularly in cost-sensitive markets.

Another restraining factor is the variability in pet-safe formulations. Consumers often struggle to choose products due to inconsistent labeling and ingredient disclosures. This confusion can lead to hesitation in purchasing, especially among owners concerned about chemical exposure to their pets.

Regulatory challenges also affect market dynamics. Chemical-based odor neutralizers must meet strict safety and compliance standards, varying by region. Navigating these regulations increases production costs and limits the availability of certain products.

Moreover, cost sensitivity remains a significant barrier. Premium odor control products, especially those with advanced features like automated scent dispensers or natural formulations, often come at a higher price point. This makes them less accessible to budget-conscious pet owners, leading some to stick with traditional cleaning methods.

To address these challenges, companies need to focus on clear labeling, affordability, and promoting the unique benefits of commercial products over DIY alternatives. Educating consumers on the efficacy and safety of formulated products can also enhance market adoption.

Growth Opportunities

Smart Odor Control Devices and Natural Formulations Provide Opportunities

The pet odor control and clean-up products market offers significant growth opportunities driven by technological advancements and natural formulations. One promising area is the development of long-lasting and automated odor control devices. These gadgets are designed to maintain a consistently fresh environment without manual intervention, making them ideal for pet-friendly homes.

Moreover, there is an increasing demand for natural and plant-based enzymatic cleaners. These products effectively break down odor-causing compounds without the use of harsh chemicals, appealing to eco-conscious consumers. As more pet owners seek safe and effective solutions, enzyme-based cleaners are gaining popularity.

Portable and travel-friendly odor neutralizers are also seeing increased demand. Pet owners who frequently travel or take pets outdoors need compact, efficient solutions to manage odors on the go. Brands that offer lightweight, spill-proof containers can capture this niche market effectively.

Additionally, the rise of smart and AI-enabled odor detection systems presents a new frontier. These systems can automatically detect and neutralize odors, integrating seamlessly into modern smart home setups. By offering continuous monitoring and air purification, they cater to tech-savvy pet owners.

Emerging Trends

Scented and Smart Cleaning Products Are Latest Trending Factor

The pet odor control market is witnessing a surge in demand for scented and aromatherapy-infused products. Pet owners increasingly seek products that not only neutralize odors but also leave a pleasant fragrance. Lavender and citrus-scented cleaners, for instance, are favored for their calming and refreshing properties. This dual functionality appeals to those looking to create a soothing home environment.

Subscription-based product kits are also trending. These bundles offer a regular supply of cleaning essentials, reducing the hassle of repurchasing. As convenience becomes a priority, more consumers are opting for subscription models that ensure they always have odor control solutions on hand.

Moreover, advanced technologies like UV-based and bacteria-eliminating products are gaining traction. These devices effectively eliminate the root cause of odors by targeting bacteria and allergens. Such innovative solutions are particularly popular among pet owners with allergy concerns.

Social media also plays a crucial role in shaping market trends. Influencers and pet care advocates are promoting eco-friendly and green cleaning products, encouraging followers to make sustainable choices. This digital push has led to increased interest in natural and cruelty-free formulas.

Regional Analysis

North America Dominates with 52.3% Market Share

North America leads the Pet Odor Control and Clean-up Products Market with a 52.3% share, valued at USD 8.00 billion. This significant market presence is underpinned by high pet ownership rates and a strong culture of pet care and hygiene.

The region’s well-established pet care industry, coupled with a high awareness among pet owners about the health implications of pet odors, drives demand for these products. Advanced retail structures offer easy access to a wide range of solutions, from enzymatic cleaners to sophisticated air purifiers.

The future influence of North America on the global market is expected to remain strong. Trends such as increased pet adoption and rising spending on pet care products will likely continue, driving further growth and innovation in this sector.

Regional Mentions:

• Europe: Europe maintains a robust market presence, supported by high standards of pet care and a strong preference for eco-friendly products. The region’s focus on sustainability drives innovation in natural and environmentally friendly odor control solutions.
• Asia Pacific: Rapid urbanization and increasing pet ownership are propelling the market in Asia Pacific. The region is experiencing growth due to rising awareness of pet health and hygiene, with markets like China and Japan leading in innovation and adoption.
• Middle East & Africa: The Middle East and Africa are gradually adopting more pet odor control and clean-up products, driven by growing pet populations and increased awareness of pet health. Investments in pet-friendly accommodations and services boost this trend.
• Latin America: Latin America sees growth in the market as pet ownership increases and awareness of pet care products rises. The demand for affordable and effective solutions is particularly notable in emerging economies within the region.

Key Regions and Countries Covered in the Report

• North America
  • US
  • Canada
• Europe
  • Germany
  • France
  • The UK
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • South Korea
  • India
  • Australia
  • Rest of APAC
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of MEA

Competitive Landscape

In the Pet Odor Control and Clean-up Products Market, the top four companies that stand out for their market influence and product innovation are The Procter & Gamble Company, The Clorox Company, Betco, and Ecolab Inc.

The Procter & Gamble Company, with its extensive range of household cleaning brands, leverages its market expertise to offer innovative pet odor control solutions that are highly effective and trusted by consumers. Their products are designed to tackle tough pet odors and stains, enhancing home hygiene and comfort.

The Clorox Company is renowned for its leadership in cleaning and disinfecting products. It brings this expertise to the pet odor control market with products that not only eliminate odors but also disinfect, appealing to health-conscious pet owners.

Betco focuses on performance-driven products and has carved out a niche in the market with specialized enzymatic solutions that target pet odors and stains at the molecular level, offering long-lasting results.

Ecolab Inc., known for its commitment to sustainable cleaning solutions, offers pet odor control products that are both effective and environmentally friendly, meeting the needs of eco-conscious consumers.

These leaders in the pet odor control market are distinguished by their innovative approaches to product development, strong brand recognition, and commitment to quality, driving the advancement and growth of the market.

Major Companies in the Market

• The Procter & Gamble Company
• The Clorox Company
• Betco
• Ecolab Inc.
• Diversey, Inc.
• SC Johnson
• Medline Industries, Inc.
• 3M
• Unilever Plc
• Lonza Group AG

Recent Developments

• Mrs. Meyer’s Clean Day: March 2025, Mrs. Meyer’s Clean Day expanded into the pet care market with a new line of grooming products, including a 3-in-1 Dog Shampoo, Pet Odor Neutralizers, and Multi-Surface Cleaners. Formulated with ingredients like oat extract, aloe vera, chamomile, and essential oils, these products aim to provide effective and safe cleaning solutions for pets.
• Elspet: September 2024, Elspet unveiled its self-cleaning cat litter box, featuring automatic cleaning after each use, advanced safety mechanisms, and app-based monitoring. Designed for households with up to five cats, it aims to simplify pet care by reducing manual cleaning and maintaining a fresh environment. The product includes quadruple safety protections and an odor control system to enhance user convenience.

Report Scope