Global Transparent Display Market By Product Type (Head-Mounted Display, Head-Up Display, Smart Appliance, Digital Signage), By Technology (LED, OLED, LCD), By Display Size (Small & Medium, Large), By End-Use (Consumer Goods, Sports & Entertainment, Healthcare, Retail & Hospitality, Aerospace & Defense,), By Region, and Key Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2021-2031

Global Transparent Display market is expected to be driven by Increasing investments towards the healthcare industry, paired with the implementation of medical telementoring

Market.US announces publication of its most recently generated research report titled, “Global Transparent Display Market by Product Type (Head-Mounted Display, Head-Up Display, Smart Appliance, Digital Signage), by Technology (LED, OLED, LCD, Other Technologies), by Display Size (Small & Medium, Large), by End-Use (Consumer Goods, Sports & Entertainment, Healthcare, Retail & Hospitality, Aerospace & Defense, Other End-Uses), and by Region – Global Forecast to 2031.”, which offers a holistic view of the global transparent display market through systematic segmentation that covers every aspect of the target market.

The global transparent display market is projected to be US$ 1,289.2 Mn in 2021 to reach US$ 21,369.0 Mn by 2031 at a CAGR of 33.2%.

A transparent display is an electronic display which is actually a glass screen where a user can view content on, while still being able to see through its display. This next generation display technology is also known as a “See-through” display. Owing to the nature of its panelling, image presentations such as the display of an image over actual objects in the background, etc., are now a possibility.

As a result of unique features such as this, these displays are now garnering a great deal of attention. These types of displays are also becoming an important component of various marketing endeavors, lending them good advertising appeal and a greater capability for artistic renditions. These transparent displays also make it possible to create see-through installations that appear to be virtually frameless in design through the use of cutting-edge technologies, thereby eliminating the need for a backlight or enclosure.

Segmentation of the global transparent display market is achieved under the following – product type, technology, display size, end use, & region. On the basis of product type, the market is further categorized into Head-Mounted display, Head-Up display, smart appliance, and digital signage. Among all the product type segments, the digital signage segment is expected to register the highest CAGR of over 34.3%, followed by smart appliance.

In terms of technology, the market is segmented into LED, OLED, LCD, and other technologies. Among technology segments, the OLED segment in the transparent display market is estimated to account for a majority revenue share of 32.6% in 2021 end. On the basis of display size segments, the market is further categorized into small & medium, and large.

Among all the display size segments, the small & medium segment is expected to register the highest CAGR of over 35.0%, followed by large. In terms of end use segments, the market is further categorized into consumer goods, sports & entertainment, healthcare, retail & hospitality, aerospace & defense, and other end uses. Among all the end use segments, the healthcare segment is expected to register the highest CAGR of over 36.7%, followed by retail & hospitality. The global transparent display market is segmented, region-wise, into North America, Europe, Asia-Pacific, South America, and the MEA respectively.

Markets in the North America region are expected to retain an authoritative position in this global industry, followed by those in APAC. These collective markets are expected to account for the largest share in terms of revenue when compared to those markets in other regions.

Global Transparent Display Market Revenue (US$ Mn), 2021–2031

Source: Prudour, 2020

The overall growth experienced by the automotive industry is anticipated to create lucrative opportunities for the global transparent display market. Car dealerships are now shifting their focus towards the utilization of transparent displays to deliver a superior experience. A digital user interface can be displayed on a transparent screen, thereby enabling potential customers to view an entire car’s database, and even customize it according to their needs.

Whereas, the COVID-19 pandemic has resulted in the slowdown of critical trade activities across several countries. The possibility of a looming economic recession is also likely to adversely impact future investments in manufacturing industries. Moreover, the onset of this given pandemic has also negatively influenced various supply chains across the world.

As major economies enforce precautionary lockdowns, a considerable gap between market supply and demand is being created, resulting in increased difficulties for both manufacturers and distributors to effectively manage their respective operations. This is a primary factor that is anticipated to influence future prospects for revenue growth. However, as these lockdowns are gradually relaxed and economies begin to recover, this market is expected to reflect the same.

Global Transparent Display Market Attractiveness Analysis by Indication, 2015–2031

Source: Prudour, 2020

The research report on the global transparent display market includes profiles of some of the major companies such as

• LG Electronics Inc.
• Sharp Corporation
• BOE Technology Group Co. Ltd
• Japan Display Inc.
• Pioneer Corporation
• Shenzhen AuroLED Technology Co. Ltd.
• Planar Systems Inc.
• ClearLED Ltd.
• Logic Displays
• YuChip
• Pro Display
• Nexnovo Technology Co. Ltd
• Falcon International
• Lumineq
• Intek LED
• OTI Lumionics Inc.
• others

Segmentation of Global Transparent Display Market is Product Type, Technology, End-Use, Display Size, and Region

Based on Product Type:

• Head-Mounted Display
• Head-Up Display
• Smart Appliance
• Digital Signage

Based on Technology:

• LED
• OLED
• LCD
• Other Technologies

Based on Display Size:

• Small & Medium
• Large

Based on End-Use:

• Consumer Goods
• Sports & Entertainment
• Healthcare
• Retail & Hospitality
• Aerospace & Defense
• Other End-Uses

Based on Region:

• North America
• Europe
• Asia Pacific
• South America
• Middle East & Africa

For the Transparent Display Market research study, the following years have been considered to estimate the market size: