Global AI Agents Market Size, Share Analysis Report Agent Type (Build-Your-Own Agents, Ready-to-Deploy Agents), By Agent System (Multi Agent Systems, Single Agent Systems), By Application ( Customer Service and Virtual Assistants, Sales and Marketing, Human Resources, Legal and Compliance, Financial Services, Other Applications), By End-User (Enterprise, Consumer, Industrial), Region and Companies – Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2024-2033
- Published date: April 2025
- Report ID: 134388
- Number of Pages: 222
- Format:
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Quick Navigation
- Report Overview
- Key Takeaways
- Key Insights
- North America AI Agents Market Size
- Agent Type Insights
- Agent System Insights
- Application Insights
- End-User Insights
- Key Market Segments
- Driver
- Restraint
- Opportunity
- Challenge
- Growth Factors
- Emerging Trends
- Business Benefits
- Key Player Analysis
- Recent Developments
- Report Scope
Report Overview
The Global AI Agents Market size is expected to be worth around USD 139.12 Billion By 2033, from USD 3.66 billion in 2023, growing at a CAGR of 43.88% during the forecast period from 2024 to 2033. In 2023, North America held a dominant market position, capturing more than a 37.92% share, holding USD 1.3 Billion revenue.
The AI agents market is experiencing significant growth, driven by the increasing adoption of AI technologies across various industries. This market includes virtual personal assistants, chatbots, and more complex AI-driven automation systems that are being integrated into customer service, healthcare, finance, and transportation sectors.
The primary driving force behind the burgeoning AI agents market is the need for enhanced productivity and efficiency within businesses. AI agents automate routine and complex tasks, allowing human employees to focus on more strategic activities. This shift not only boosts operational efficiency but also reduces costs associated with manual processes and human error.
According to Salesforce,it is observed that 54% of consumers prioritize effective problem resolution over the method of interaction with companies. This highlights a significant flexibility in consumer interaction preferences, suggesting an openness to varying customer service modalities, including digital solutions.
Additionally, 39% of consumers are already comfortable with artificial intelligence (AI) agents managing tasks such as scheduling appointments, indicating a growing trust in AI capabilities. Furthermore, the data reveals that 24% of all consumers and 32% of Gen Z consumers are comfortable with AI agents conducting their shopping.
This suggests a particular receptivity among younger demographics to AI-driven services. Over a third, or 34%, of consumers prefer to engage with AI agents to avoid repetitive interactions, and 37% find value in AI-generated personalized content.
Key Takeaways
- The global market for AI agents is poised for significant growth, with projections indicating an increase from USD 3.66 billion in 2023 to an estimated USD 139.12 billion by 2033. This reflects a robust compound annual growth rate (CAGR) of 43.88% over the forecast period from 2024 to 2033.
- In terms of regional market share, North America emerged as a leader in 2023, securing more than 37.92% of the global market, translating to revenue of approximately USD 1.3 billion.
- Focusing on market segments, the Ready-to-Deploy Agents segment showcased a dominant position in 2023, capturing over 69.19% of the market share. This segment’s prominence underscores the increasing demand for solutions that are immediately implementable within various industries.
- Similarly, the Single Agent Systems segment maintained a strong market presence, holding more than 73.49% of the market in 2023. These systems, which focus on individual task performance, are integral to the operation of many businesses, reflecting their widespread adoption.
- The Customer Service and Virtual Assistants segment also held a substantial portion of the market, with over 34.85% share in 2023. This indicates the crucial role AI agents play in enhancing customer interaction and service delivery across sectors.
- Moreover, the Enterprise segment accounted for more than 58.74% of the overall market share in 2023, highlighting the significant adoption of AI agents within corporate settings to improve operational efficiency and decision-making processes.
Key Insights
The recent survey conducted by CIOL has unveiled significant insights into the adoption and impact of Artificial Intelligence (AI) agents in software development across India. These findings underscore the transformative role AI agents are anticipated to play in this sector.
- AI Agents: Catalysts for Innovation in Development: A unanimous 100% of development teams in India are either currently utilizing or planning to incorporate AI for code generation. This widespread adoption signals a paradigm shift in development methodologies. Moreover, 91% of respondents anticipate integrating AI agents into their operations within the next two years, suggesting a rapid move towards AI-centric development practices.
- Demand for Enhanced Infrastructure and Skills: Approximately 85% of surveyed developers indicated that their existing infrastructure requires enhancements to fully leverage AI capabilities. Meanwhile, 40% have identified that their testing processes are yet to be optimized for AI integration. A significant 89% of the workforce acknowledges that AI proficiency will soon be a prerequisite skill, although 51% admit to feeling inadequately prepared for this shift.
- Agentic AI: Shifting the Developer Role: The role of developers is evolving due to agentic AI, shifting from traditional coding to more strategic functions such as managing AI operations, refining AI-generated outputs, and designing complex systems. This evolution highlights the increasing importance of strategic oversight in lieu of routine code production.
- Productivity Gains from Low-Code/No-Code Platforms: Low-code and no-code platforms are becoming increasingly popular, with 79% of teams already employing these tools. These platforms are celebrated for their role in democratizing AI development, as noted by 84% of the respondents.
North America AI Agents Market Size
In 2023, North America held a dominant market position in the AI agents market, capturing more than a 37.92% share, amounting to USD 1.3 billion in revenue. This stronghold can be attributed to the region’s early adoption of cutting-edge AI technologies, robust investment in R&D, and a well-established technology infrastructure.
The presence of major players such as IBM, Google, Microsoft, and Amazon has significantly fueled the market’s growth, as these companies continue to innovate and deploy AI agents across various industries, including healthcare, retail, finance, and customer service. Furthermore, the growing demand for AI-driven automation solutions to optimize business operations and enhance customer experiences has accelerated the market’s expansion in North America.
With a high degree of technological sophistication, businesses in the U.S. and Canada are leveraging AI agents for tasks such as virtual assistance, predictive analytics, and process automation, thereby increasing the need for AI solutions. The region’s favorable regulatory environment and strong support for technological innovation have also played a key role in its leadership within the global market.
AI agents market, Regional Analysis, 2020-2024 (USD Billion)
Region 2020 2021 2022 2023 2024 North America 0.470 0.675 0.969 1.390 2.000 Europe 0.308 0.442 0.635 0.909 1.309 Asia-Pacific 0.364 0.524 0.754 1.087 1.566 Latin America 0.057 0.081 0.116 0.166 0.234 Middle East & Africa 0.038 0.054 0.077 0.113 0.157 In addition, North America’s AI agent market is supported by significant investments from both public and private sectors. Government initiatives, like the U.S. National AI Initiative, which aims to advance AI research and development, provide funding and create favorable conditions for innovation. This collaborative ecosystem has attracted numerous startups, as well as established tech giants, creating a competitive landscape that continues to push the boundaries of AI capabilities.
Agent Type Insights
In 2023, the Ready-to-Deploy Agents segment held a dominant market position, capturing more than a 69.19% share of the AI agents market. This significant market share can be attributed to several key factors that appeal broadly to both enterprise and consumer sectors.
Primarily, the ease of integration offered by these agents into existing systems makes them a go-to solution for businesses looking to leverage AI technologies without the complexities and resource requirements associated with developing bespoke solutions.
Ready-to-Deploy Agents have gained prominence due to their immediate functionality and the minimal technical skill required for deployment. These agents come pre-trained with extensive data sets, enabling them to perform a variety of tasks right out of the box. This plug-and-play capability reduces the time to value, a critical factor for companies in fast-paced industries looking to quickly enhance their operational efficiencies and customer service experiences.
Moreover, the cost-effectiveness of Ready-to-Deploy Agents adds to their appeal. Companies can avoid the high costs associated with the lengthy development cycles of custom solutions, not to mention the risk of failure. Instead, ready-to-deploy products offer a low-risk investment with a proven track record of performance across various industries.
AI Agents Market, By Agent Type, 2020-2024 (USD Billion)
Agent Type 2020 2021 2022 2023 2024 Build-Your-Own Agents 0.374 0.541 0.781 1.129 1.630 Ready-to-Deploy Agents 0.862 1.235 1.770 2.355 3.635 Agent System Insights
In 2023, the Single Agent Systems segment held a dominant market position, capturing more than a 73.49% share of the overall AI agents market. This dominance can largely be attributed to the simplicity, cost-effectiveness, and specific use cases that Single Agent Systems offer.
Single Agent Systems are designed to handle individual tasks autonomously and are often deployed for straightforward applications, such as virtual assistants, chatbots, and automated customer support. Their straightforward implementation and relatively low resource requirements make them a popular choice among businesses of all sizes.
AI Agents Market, By Agent System, 2020-2024 (USD Billion)
Agent System 2020 2021 2022 2023 2024 Multi-Agent Systems 0.325 0.468 0.674 0.971 1.399 Single-Agent Systems 0.912 1.308 1.876 2.693 3.865 One of the main reasons Single Agent Systems have maintained their strong position in the market is their ability to address the growing demand for automation and efficiency in various industries, including retail, healthcare, and finance. These systems are typically designed to perform specific tasks like answering customer queries, scheduling appointments, or processing transactions, making them highly effective for businesses looking for quick wins in automation.
Application Insights
In 2023, the Customer Service and Virtual Assistants segment held a dominant market position, capturing more than a 34.85% share of the AI agents market. This significant share is attributed to the widespread adoption of AI-driven solutions aimed at enhancing customer experiences and streamlining service operations.
The integration of AI agents in customer service enables businesses to automate routine inquiries, providing 24/7 support and reducing response times. This automation not only improves customer satisfaction but also allows human agents to focus on more complex tasks, thereby increasing overall operational efficiency.
Moreover, AI agents can handle a large volume of customer interactions simultaneously, facilitating scalability without a proportional increase in staffing costs. Advancements in natural language processing and machine learning have enhanced the capabilities of virtual assistants, enabling them to understand and respond to customer queries with greater accuracy and personalization.
This technological progress has led to a more engaging and effective customer service experience, further driving the adoption of AI agents in this segment. Additionally, the ability of AI agents to analyze customer data and interactions allows for tailored responses and recommendations, contributing to higher customer retention rates.
The cost-effectiveness of deploying AI agents compared to maintaining large customer service teams has also been a compelling factor for businesses. By automating various tasks, companies can significantly reduce labor costs and improve operational efficiency. This economic advantage, coupled with the demand for enhanced customer service, has solidified the prominence of the Customer Service and Virtual Assistants segment in the AI agents market.
AI agents market, Application Analysis, 2020-2024 (USD Billion)
Application 2020 2021 2022 2023 2024 Customer Service and Virtual Assistants 0.426 0.614 0.885 1.277 1.839 Sales and Marketing 0.292 0.424 0.614 0.891 1.287 Human Resources 0.149 0.213 0.304 0.434 0.617 Legal and Compliance 0.093 0.131 0.186 0.266 0.375 Financial Services 0.171 0.246 0.353 0.504 0.728 Other Applications 0.106 0.149 0.211 0.294 0.421 End-User Insights
In 2023, the Enterprise segment held a dominant market position, capturing more than 58.74% of the overall AI agents market. This significant share can be attributed to the increasing adoption of AI technologies by businesses across various sectors to automate operations, enhance decision-making, and improve efficiency.
Enterprises, spanning industries such as finance, healthcare, retail, and telecommunications, have recognized the immense potential of AI agents in streamlining tasks like customer support, sales, HR management, and IT operations. The ability to implement AI-driven solutions at scale has made the Enterprise segment the leading end-user of AI agents.
One of the key drivers for the strong performance of the Enterprise segment is the widespread need for automation in business processes. AI agents can handle repetitive and time-consuming tasks such as responding to customer queries, processing transactions, or managing internal workflows, allowing human employees to focus on higher-value activities.
This automation not only reduces operational costs but also enhances productivity, making AI agents an attractive investment for businesses looking to stay competitive in an increasingly digital economy. Moreover, the need for better customer experience management and operational optimization has further pushed the adoption of AI agents across enterprises.
AI agents market, End-User Analysis, 2020-2024 (USD Billion)
End-User 2020 2021 2022 2023 2024 Enterprise 0.726 1.043 1.499 2.152 3.095 Consumer 0.296 0.427 0.618 0.894 1.293 Industrial 0.215 0.306 0.435 0.618 0.877 Total 1.237 1.776 2.551 3.664 5.265 Key Market Segments
Agent Type
- Build-Your-Own Agents
- Ready-to-Deploy Agents
Agent System
- Multi Agent Systems
- Single Agent Systems
Application
- Customer Service and Virtual Assistants
- Sales and Marketing
- Human Resources
- Legal and Compliance
- Finance Services
- Other Applications
End-User
- Enterprise
- Consumer
- Industrial
Key Regions and Countries
- North America
- The US
- Canada
- Europe
- Germany
- France
- The UK
- Spain
- Italy
- Rest of Europe
- Asia
-Pacific - China
- Japan
- South Korea
- India
- Australia
- Singapore
- Rest of Asia-Pacific
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East
& Africa - South Africa
- Saudi Arabia
- United Arab Emirates
- Rest of Middle East & Africa
Driver
Increasing Demand for Automation Across Industries
The growing demand for automation in various industries is one of the key drivers for the AI agents market. As businesses strive to enhance efficiency, reduce operational costs, and improve decision-making processes, the adoption of AI-powered solutions has become indispensable. Industries such as healthcare, finance, manufacturing, and retail are particularly leveraging AI agents for tasks like customer service, data analysis, inventory management, and predictive maintenance.
AI agents can perform repetitive tasks at a much faster pace compared to humans, allowing businesses to optimize their workforce and redirect human labor toward more strategic, complex tasks. For example, in the customer service sector, AI agents powered by Natural Language Processing (NLP) are being used to handle inquiries, resolve issues, and provide real-time assistance, leading to reduced wait times and increased customer satisfaction.
Restraint
Data Privacy and Security Concerns
One of the major restraints in the AI agents market is the growing concern over data privacy and security. AI agents rely on vast amounts of data to function effectively, which often includes sensitive information such as personal, financial, or medical data. As AI agents become more integrated into business operations, the need to safeguard this data becomes more critical.
Consumers and businesses alike are becoming increasingly wary about how their data is collected, stored, and utilized by AI systems. The implementation of AI technology often raises concerns about unauthorized access, data breaches, and potential misuse of personal information. These issues have sparked regulatory scrutiny, especially in regions like Europe with stringent data protection laws such as the General Data Protection Regulation (GDPR).
Moreover, the complexity of AI systems, combined with the vast amounts of data they process, makes it challenging to ensure full compliance with data protection regulations. Any violation can lead to hefty fines, loss of consumer trust, and damage to a company’s reputation. These challenges pose significant barriers to the adoption of AI agents, particularly for organizations that operate in industries with high compliance requirements, such as healthcare, banking, and insurance.
Opportunity
Rising Adoption of AI in Small and Medium Enterprises (SMEs)
A significant opportunity in the AI agents market lies in the rising adoption of AI technologies among small and medium enterprises (SMEs). Historically, AI solutions were viewed as costly and complex, making them more accessible to large corporations with substantial budgets. However, with advancements in technology, the availability of affordable AI platforms, and the growing need for cost-effective automation, SMEs are increasingly adopting AI agents to streamline operations and enhance customer experience.
AI agents are particularly beneficial for SMEs looking to improve productivity without the need for significant investments in human resources. For instance, AI-powered chatbots can assist in managing customer inquiries, allowing businesses to provide 24/7 support without the need for a large customer service team. Additionally, AI tools for data analysis can help SMEs make informed decisions and optimize marketing strategies based on consumer behavior patterns.
The scalability and flexibility of AI solutions also allow SMEs to start small and expand as their business grows. As more AI providers offer user-friendly platforms and subscription-based pricing models, SMEs are finding it easier to integrate AI into their daily operations. This democratization of AI technology presents a massive growth opportunity for the market, as it opens the door to a new customer base that was previously underserved.
Challenge
Lack of Skilled Workforce and Expertise
A significant challenge in the AI agents market is the shortage of skilled professionals who can design, implement, and manage these advanced systems. While AI technologies have made impressive strides in recent years, the demand for qualified talent far exceeds the supply. The rapid growth of AI applications has created a need for individuals with expertise in machine learning, natural language processing, data science, and other AI-related fields.
This skills gap can impede the development and deployment of AI agents, especially for companies that lack the internal resources to build AI solutions in-house. Small and medium-sized enterprises, in particular, may struggle to find and retain the necessary talent, as competition for skilled workers is fierce. Furthermore, the complexity of AI technology requires ongoing training and upskilling to keep pace with advancements.
The lack of skilled professionals not only slows down the adoption of AI agents but also increases the risk of errors and inefficiencies during implementation. Organizations may face challenges in integrating AI systems seamlessly into existing workflows, which can lead to higher costs, delays, and suboptimal performance.
To address this challenge, businesses need to invest in training and development programs to build in-house expertise or collaborate with AI technology providers who offer managed services. Additionally, universities and research institutions must play a key role in cultivating a new generation of AI talent to meet the growing demands of the market.
Growth Factors
The expansion of AI agents is propelled by several key factors. Advancements in natural language processing (NLP) and machine learning have significantly enhanced AI agents’ ability to understand and generate human language, enabling more sophisticated and context-aware interactions. This progress has broadened their applicability across various industries, including customer service, healthcare, and finance.
The increasing demand for automation in business processes is another critical driver. Organizations are adopting AI agents to streamline operations, reduce manual intervention, and improve efficiency. For instance, AI agents can handle routine tasks such as data entry, customer inquiries, and workflow management, allowing human employees to focus on strategic activities. This integration not only optimizes processes but also leads to cost savings and increased productivity.
Moreover, the rise of personalized customer experiences has fueled the adoption of AI agents. Consumers expect tailored interactions, and AI agents can analyze vast amounts of data to provide customized responses and recommendations. This capability enhances customer satisfaction and loyalty, prompting more businesses to implement AI agents in their customer engagement strategies.
The widespread adoption of cloud computing has also facilitated the deployment of AI agents. Cloud-based platforms enable companies to scale AI applications cost-effectively, reducing the need for significant infrastructure investments. This accessibility has democratized AI technology, allowing small and medium-sized enterprises to leverage AI agents in their operations.
Emerging Trends
Several emerging trends are shaping the development and adoption of AI agents. One notable trend is the integration of generative AI capabilities, enabling AI agents to create content, such as text, images, and code, enhancing their versatility and application scope. This advancement allows businesses to automate creative processes and generate personalized content at scale.
Another significant trend is the development of autonomous AI agents capable of performing tasks with minimal human intervention. These agents can make decisions, execute actions, and learn from interactions, increasing their utility in complex and dynamic environments. Industries such as finance and healthcare are exploring the deployment of autonomous AI agents for tasks like fraud detection and patient monitoring.
The rise of multi-agent systems, where multiple AI agents collaborate to solve complex problems, is also gaining traction. This approach enhances problem-solving capabilities and efficiency, particularly in areas like supply chain management and autonomous vehicles, where coordination among agents is crucial.
Furthermore, there is a growing emphasis on ethical AI development. Organizations are increasingly focusing on ensuring that AI agents operate transparently, fairly, and responsibly. This includes addressing issues related to bias, accountability, and compliance with regulations, which is essential for building trust and facilitating widespread adoption.
Business Benefits
The implementation of AI agents offers numerous benefits to businesses. One of the primary advantages is enhanced operational efficiency. AI agents can automate repetitive and time-consuming tasks, reducing the workload on human employees and allowing them to concentrate on strategic initiatives. This leads to increased productivity and cost savings.
AI agents also contribute to improved customer service. They can provide 24/7 support, handle multiple inquiries simultaneously, and deliver personalized responses based on customer data. This results in faster resolution times and higher customer satisfaction levels, which are crucial for retaining clients and enhancing brand reputation.
In the realm of data analysis, AI agents can process vast amounts of information to uncover insights and trends that inform business decisions. By identifying patterns and anomalies, AI agents assist in strategic planning, risk management, and market analysis, providing a competitive edge in the marketplace.
Moreover, AI agents facilitate scalability. As businesses grow, AI agents can handle increased workloads without a proportional rise in operational costs. This scalability is particularly beneficial in customer-facing roles, where AI agents can manage surges in demand efficiently.
Additionally, AI agents enhance decision-making processes. By providing real-time data analysis and predictive analytics, they enable businesses to make informed decisions swiftly. This agility is vital in dynamic markets where timely responses to changing conditions can determine success.
Key Player Analysis
In the dynamic landscape of the AI agents market, three key players have made significant strides through acquisitions, mergers, and product innovations: IBM, Google, and OpenAI.
IBM has been a significant figure in the AI agents industry, continuously evolving through strategic acquisitions and broadening its technology stack in areas like cloud computing and artificial intelligence. The company focuses on enhancing its AI capabilities to provide more advanced solutions across various sectors.
Google, known for its extensive investments in AI, has been actively increasing its capabilities through acquisitions and the launch of new products. For instance, in 2023, Google invested heavily in the AI startup Anthropic, signaling a robust move to deepen its generative AI technology stack. Google’s strategy not only enhances its product offerings but also solidifies its position in the competitive AI market.
OpenAI, another frontrunner in this space, has seen substantial investments from and collaborations with Microsoft, which have enabled it to push forward its groundbreaking AI models like ChatGPT. These partnerships are pivotal in fueling OpenAI’s research and development, thereby driving innovation in AI technologies that are becoming integral to various business applications and consumer products.
Top Key Players Covered
- Google LLC
- IBM Corporation
- Microsoft Corporation
- Salesforce, Inc.
- SAP SE
- UiPath
- Amazon Web Services, Inc.
- Oracle Corporation
- Zendesk, Inc.
- ServiceNow, Inc.
- Other Key Players
Recent Developments
- In September 2024, Microsoft launched new innovations within its Microsoft 365 Copilot platform. The highlight of this update is the introduction of AI agents designed to automate and streamline business processes. These agents can assist users by creating custom AI assistants capable of performing tasks across a range of Microsoft software, as well as third-party applications. This functionality aims to significantly improve productivity by reducing manual work and enhancing workflow efficiency.
- In September 2024, IBM and Salesforce announced a strategic partnership to integrate AI-powered agents into corporate infrastructures. Through the collaboration, businesses can now deploy Salesforce’s Agentforce – a suite of autonomous agents – along with IBM’s WatsonX, which uses AI to enhance and optimize operations. This integration allows organizations to harness the power of AI while maintaining full control over their data, providing a tailored solution for managing complex workflows across diverse business environments.
- In July 2024, BRYTER, a provider of AI-driven workflow automation, unveiled its new suite of AI Agents, focused on transforming legal operations. These agents are specifically designed to help law firms and in-house legal teams automate routine and repetitive tasks. For example, BRYTER’s Review Agent accelerates contract reviews, while the Email Agent helps draft responses to common requests directly within Outlook or Gmail.
Report Scope
Report Features Description Market Value (2023) USD 3.66 Bn Forecast Revenue (2033) USD 139.12 Bn CAGR (2024-2033) 43.88% Largest Market North America (USD 1.3Bn) Base Year for Estimation 2023 Historic Period 2019-2022 Forecast Period 2024-2033 Report Coverage Revenue Forecast, Market Dynamics, Competitive Landscape, Recent Developments Segments Covered Agent Type (Build-Your-Own Agents, Ready-to-Deploy Agents), By Agent System (Multi Agent Systems, Single Agent Systems), By Application ( Customer Service and Virtual Assistants, Sales and Marketing, Human Resources, Legal and Compliance, Financial Services, Other Applications), By End-User (Enterprise, Consumer, Industrial) Regional Analysis North America – US, Canada; Europe – Germany, France, The UK, Spain, Italy, Russia, Netherlands, Rest of Europe; Asia Pacific – China, Japan, South Korea, India, New Zealand, Singapore, Thailand, Vietnam, Rest of APAC; Latin America – Brazil, Mexico, Rest of Latin America; Middle East & Africa – South Africa, Saudi Arabia, UAE, Rest of MEA Competitive Landscape Google LLC, IBM Corporation, Microsoft Corporation, Salesforce, Inc., SAP SE, UiPath, Amazon Web Services, Inc., Oracle Corporation, Zendesk, Inc., ServiceNow, Inc., Other Key Players Customization Scope Customization for segments, region/country-level will be provided. Moreover, additional customization can be done based on the requirements. Purchase Options We have three licenses to opt for: Single User License, Multi-User License (Up to 5 Users), Corporate Use License (Unlimited User and Printable PDF) -
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- Google LLC
- IBM Corporation
- Microsoft Corporation Company Profile
- Salesforce, Inc.
- SAP SE Company Profile
- UiPath
- Amazon Web Services, Inc.
- Oracle Corporation
- Zendesk, Inc.
- ServiceNow, Inc.
- Other Key Players
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