In February 2009, former Yahoo employee, Jan Koum, established WhatsApp in California, US, and WhatsApp 2.0 was released on the iPhone platform in August the same year. In October 2009, co-founder Brian Acton invested US$ 250,000 as seed money, and in December in the same year WhatsApp was updated, and users could share images in this version. In August 2010, WhatsApp was supported on the Android Operating System Phone. In 2012, WhatsApp announced that messages were encoded in the “modern version” of the WhatsApp software for platforms supporting Android and iOS, without requiring the cryptographic method. The cross-platform communication application allows the exchange of unlimited text and multimedia messages, including audio, video, and photo messages without having to pay as is required for short messaging service (SMS). The app is currently supported on iPhone, Blackberry, Android, Windows, Nokia, and Symbian platforms.
In 2013, WhatsApp was free for use with an annual subscription fee of US$ 1 after the first year. In August 2013, WhatsApp launched a voice messaging feature, followed by a newer feature in 2014 that enabled senders to know when their messages were read by recipients. New features such as WhatsApp Web, which is a web client that can be used through a web browser by syncing with a mobile device’s Internet connection, were also introduced. In 2016, WhatsApp announced that the service would no longer be charged, and in November the same year, launched two-verification features for Android users. These features added a level of security as well as enabled users to add their email addresses. In February 2017, WhatsApp launched a new feature, i.e. new status feature that is similar to Snapchat and Facebook stories.
In February 2017, WhatsApp announced a new feature, which enables the deletion of a message that has been sent by mistake within seven minutes of being sent.
What’s new in 2018?
- As of February 2018, WhatsApp had a user base of over 1.5 billion globally
- In January 2018, WhatsApp launched WhatsApp Business for use by small businesses
- In September 2018, WhatsApp presented group video and audio call feature, in which four users can be connected simultaneously
- In October, 2018, Swipe to Reply option was made available for the Android beta version, 16 months after it was introduced for iOS
Upcoming Launches in 2019
- In January 2019, WhatsApp is scheduled to launch various new features, which include Dark Mode, Media Preview, and more
- In 2019, WhatsApp will also launch fingerprint lock feature, sticker search feature, and consecutive voice messages
- As of April 2019, there are 1.6 Bn users accessing the WhatsApp on a monthly basis
- WhatsApp has more than 400 million users in outs largest market, India
- More than 1 Bn daily active users
- As of Q1 2019, its stories feature has 500 Mn daily active users
- As of 2019, more than 5 Mn businesses are using WhatsApp app since its launch
- Around 70% of users are active on the WhatsApp application on a daily basis
- There are 68.1 Mn active users in the US as of Q1 2019
- One million users get added on WhatsApp each day
- WhatsApp’s messaging capacity is approaching the entire global telecom SMS volume
- More than 5 Bn Photos and 1 Bn Videos shared per day
- Around 100 million conversations occur via the app each day
- In 2018, around 1.5 billion users were sending 65 billion messages through web client and WhatsApp mobile app per day
- Users spend 2 Billion minutes on WhatsApp(Voice and Video) calls per day