Global Portable Blender Market By Material Type (Plastic, Glass, and Steel), By Distribution Channel (Online, Offline), By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends, and Forecast 2023-2032
- Published date: Aug 2023
- Report ID: 104846
- Number of Pages: 380
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Report Overview
The Global Portable Blender Market size is expected to be worth around USD 301.9 Million by 2032 from USD 140 Million in 2022, growing at a CAGR of 8.20% during the forecast period from 2023 to 2032.
The Portable Blender is a compact and versatile, portable kitchen appliance designed for on-the-go use. It allows you to blend and mix various ingredients to create smoothies, shakes, juices, and more, wherever you are. This innovative device has become popular among health-conscious individuals, travelers, outdoor fitness enthusiasts, and anyone looking for a convenient way to enjoy fresh and nutritious healthy drinks while away from home.
Driving Factors
People have recently become considerably more health concerned, which has led to a wide variety of communities throughout the world adopting new healthy lifestyles with healthy diets. People are becoming more and more inclined to drink excellent and nutritious juices or smoothies as a result of current lifestyle changes, which is propelling the global expansion of many items like portable blenders.
Additionally, a significant aspect that may contribute to propelling the expansion of the portable blender market size globally during the projected period is the rise in the number of working professionals and nuclear families globally.
Restraining Factors
Compared to bigger countertop versions, portable blenders may not have the same power or capacity. Portable blenders frequently feature smaller motors and blades due to their mobility and compact design, which might lower their blending power. This restriction could make it more challenging to combine components like ice, frozen fruit, or fibrous vegetables, which might make the texture less even and smooth.
Additionally, the smaller blending containers that are typical with portable blenders reduce their capacity. For people who need more blended beverages, this restriction could be a problem. It may be difficult to produce numerous servings or adapt recipes that call for a larger quantity of ingredients due to the portable blenders’ small capacity.
Growth Opportunities
Growth of E-Commerce:
The availability of portable blenders through e-commerce platforms and online marketplaces has significantly contributed to the market growth. Customers can easily find a wide range of options from various cultures and belief systems, making it accessible to a global audience. This factor can create new opportunities for this market’s fastest growth over the forecast period.
Latest Trends
The growing focus on health and wellness has led to an increased demand for convenience to consume nutritious foods and beverages. Portable blenders offer an easy and efficient method for individuals to prepare and enjoy the popularity of smoothies, fresh shakes, and juices on the go, aligning perfectly with health-conscious consumer trends.
COVID-19 Impact Analysis
The portable blender market was among the industries that were impacted by the COVID-19 epidemic. People adapted to a new norm of working and spending more time at home as a result of lockdowns and social isolation measures. As a result, demand for practical and adaptable kitchen appliances—like portable blenders—rose.
Numerous physical retail establishments, including appliance and kitchenware stores, had to temporarily close as a result of lockdown measures, which also reduced foot traffic. The availability and sales of portable blenders through traditional retail channels were impacted by this. Even while internet sales have surged during the epidemic, the closure of physical stores had an influence on the total market reach and customer access to the portable blender market.
Consumer preferences and priorities have changed as a result of the COVID-19 pandemic to include necessities like food, healthcare, and hygiene goods. Portable blenders are regarded as luxury products, and if people prioritize necessities over luxuries, their demand may decline. Manufacturers and merchants of the portable blender market share may see a loss in sales and disposable income as a result of this decline in consumer expenditure.
By Material Type Analysis
The Plastic Segment Is Expected to Propel the Revenue Growth of This Target Market
Plastic blenders, which were originally launched, still rule the market. In 2022, the plastic portable blenders market size accounted for about 56% of the largest market share, and it is anticipated that this category will maintain its dominance during the forecast period. This largest share of the sector may be mostly attributable to the plastic product’s portability, given its extremely low weight and high level of durability.
In addition, as a replacement for plastic material, the use of glass material is anticipated to increase dramatically due to consumer demands for environmentally friendly products.
By Distribution Channel Analysis
In the year 2022, the internet sales channel for the portable blender market estimation accounted for around 65% of the market. Simply said, the company’s promotion of the goods on their websites or other e-commerce platforms was how the products entered the market and led to the channel’s domination. Additionally, the market is expected to develop as more individuals choose to buy online segment due to the convenience and ease of picking things with just a single click.
Additionally, the expansion of the online distribution channel may also be related to the different promotions and discounts that customers may take advantage of while shopping online but are not available to them when making in-person purchases.
Global Portable Blender Market Key Segmentation
By Raw Material Type
- Plastic
- Glass
- Steel
By Distribution Channel
- Online
- Offline
Regional Analysis
During the projected period, the portable blender market in North America is anticipated to expand significantly. The region’s residents’ evolving lifestyles, healthy eating habits, and consumption of nourishing healthy foods have led to a high penetration of portable blenders. During the projected period, a significant CAGR is predicted for the Asia Pacific area.
The region’s easy access to raw resources is propelling the expansion of the portable blender market growth. A rise in consumer spending power, demand for healthy beverages, and a fall in the consumption of sugary beverages are some of the key factors anticipated to propel market expansion in the area.
Key Regions and Countries
- North America
- The US
- Canada
- Europe
- Germany
- France
- The UK
- Italy
- Spain
- Russia & CIS
- Rest of Europe
- APAC
- China
- Japan
- South Korea
- India
- ASEAN
- Rest of APAC
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- GCC
- South Africa
- United Arab Emirates
- Rest of the Middle East & Africa
Key Players Are Implementing Numerous Strategies
The portable blender market company profiles for products of Portable Blender are a bit splintered by the existence of major players like Pop Babies, Conair Cuisinart, BILACA, Keyton, Little Bees, Oster, NutriBullet, Blufied, BELLA, Hamilton Beach, Other Key Players. The rapid urbanization with competition from one another as well as regional players that have well-established offline distribution channel networks and knowledge regarding suppliers’ supply chains and regulations.
Top Portable Blender Market Players
- Pop Babies
- Conair Cuisinart
- Blendjet
- BILACA
- SharkNinja Operating LLC
- Keyton
- Little Bees
- Sunbeam Products Inc
- Oster
- Kraft Heinz Company
- NutriBullet
- Blufied
- BELLA
- Hamilton Beach Brands Holding Company
- Other Key Players
Report Scope:
Report Features Description Market Value (2022) US$ 140 Mn Forecast Revenue (2032) US$ 301.9 Mn CAGR (2023-2032) 8.2% Base Year for Estimation 2022 Historic Period 2016-2022 Forecast Period 2023-2032 Report Coverage Revenue Forecast, Market Dynamics, COVID-19 Impact, Competitive Landscape, Recent Developments Segments Covered By Material Type- Bracelets, Pendants and Necklaces, Earrings, Rings, and Other Material Types; By Material- Leather, Precious Metal, Non-precious Metal, Wood, and Other Materials; By Gemstone- Quartz, Aquamarine, Pearl, Jade, and Other Gemstones, By Distribution Channel -Online, Offline; By End-User- Men, Women, and Kids Regional Analysis North America: The US and Canada; Europe: Germany, France, The UK, Italy, Spain, Russia & CIS, and the Rest of Europe; APAC: China, Japan, South Korea, India, ASEAN, and the Rest of APAC, Latin America: Brazil, Mexico, and Rest of Latin America, Middle East & Africa: GCC, South Africa, United Arab Emirates, and Rest of Middle East & Africa. Competitive Landscape Pop Babies, Conair Cuisinart, BILACA, Keyton, Little Bees, Oster, NutriBullet, Blufied, BELLA, Hamilton Beach, and Other Key Players. Customization Scope Customization for segments, region/country-level will be provided. Moreover, additional customization can be done based on the requirements. Purchase Options We have three licenses to opt for Single User License, Multi-User License (Up to 5 Users), Corporate Use License (Unlimited User and Printable PDF) Frequently Asked Questions (FAQ)
What is the Portable Blender Market Size in the Year 2022?The Global Portable Blender Market size was USD 140 Million in 2022, growing at a CAGR of 8.20%.
What is the Portable Blender Market CAGR During the Forecast Period 2023-2032?The Global Portable Blender Market size is growing at a CAGR of 8.20% during the forecast period from 2023 to 2032.
What is the Estimated Portable Blender Market Size During the Forecast Period?The Global Portable Blender Market size is expected to be worth around USD 301.9 Million by 2032 during the forecast period from 2023 to 2032.
- Pop Babies
- Conair Cuisinart
- Blendjet
- BILACA
- SharkNinja Operating LLC
- Keyton
- Little Bees
- Sunbeam Products Inc
- Oster
- Kraft Heinz Company
- NutriBullet
- Blufied
- BELLA
- Hamilton Beach Brands Holding Company
- Other Key Players
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