Global Mushroom Coffee Market by Source Type (Arabica, Liberica and Robusta), By Form (Granular/ Grounded and Powder/Instant), By Mushroom Extract (Lions mane, Chaga, Lingzhi, Cordyceps and Others), By Packaging (Sachets, Packets and Bottles), By Distribution Channel, By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2023-2032.
- Published date: Oct 2023
- Report ID: 104054
- Number of Pages: 314
- Format:
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Report Overview
In 2022, the Global Mushroom Coffee Market was valued at USD 2.6 Billion, size is expected to be worth around USD 4.3 Billion by 2032. Between 2023 and 2032, this market is estimated to register the highest CAGR of 5.4%.
Mushroom coffee is a delicate blend of coffee beans and mushrooms combined to form smooth, brewed dark, and nutty coffee. The mushroom coffee is generally used as medicinal mushroom extract other than culinary mushrooms such as Portobello and shiitake. Generally, mushroom extract is used in mushroom coffee. The mushroom extract has anti-inflammatory agents.
This mushroom coffee levels the cortisol in your saliva and blood, so it is used to manage stress levels, and ease inflammation. It has delicious flavors that vary from decadent and rich to subtle, fresh, and delicate, depending on the type of mushrooms. The mushroom coffee is a unique morning beverage prepared by mixing mushroom extract it almost has a sweet flavor.
Key Takeaways
- Market Growth: The Mushroom Coffee Market was valued at USD 2.6 Billion in 2022 and is projected to reach around USD 4.3 Billion by 2032, with an expected Compound Annual Growth Rate (CAGR) of 5.4%.
- Mushroom Coffee Definition: Mushroom coffee is a blend of coffee beans and mushroom extracts, known for its smooth, dark, and nutty flavor. It is used for its medicinal properties and contains anti-inflammatory agents.
- Benefits of Mushroom Coffee: It helps manage stress levels by leveling cortisol in saliva and blood. Offers a variety of flavors, ranging from decadent and rich to subtle and fresh. Known for its unique sweet flavor due to the mushroom extract.
- Driving Factors: Increasing awareness of natural ingredients. Growing global and local mushroom coffee shops. Rising demand for organic varieties. Introduction of different flavors using various mushroom extracts.
- Restraining Factors: Environmental issues in mushroom production. High labor and cultivation costs. Short shelf life of mushrooms. Some mushroom spores cause allergies and respiratory diseases.
- Source Type: Arabica coffee is the most dominating source in the mushroom coffee market, known for its smooth taste and texture.
- Form: Instant/powder form is the most dominating segment due to its convenience and faster preparation compared to grounded/granular form.
- Mushroom Extract: Chaga extract is the most dominating segment in the market, known for its immune system improvement and medicinal properties.
- Distribution Channel: The online platform dominates the distribution channel segment due to increased online sales, especially during the COVID-19 pandemic.
- Packaging: Sachets are the most dominating packaging format, preferred for their convenience and easy availability.
- Opportunities: High production of mushroom extract creates significant opportunities for market growth, especially in developing areas.
- Trends: There is an increase in consumer awareness regarding product manufacturing, leading to a demand for sustainable beverage labels and brands.
- Regional Analysis: North America is the most dominating region in the mushroom coffee market in 2022, driven by health-conscious consumers. Europe is also expected to show significant growth.
- Key Players: Major industry players in the mushroom coffee market include Renude Chagaccino, Four Sigmatic, Sollo Food, Fujian Xianzhilou Nutra-Industry CO., Ltd, and others.
Driving Factors
Increasing Awareness About the Natural Ingredients
The mushroom coffee market is growing as increasing consumption of coffee exports and all age groups increase demand worldwide, especially in India, the Philippines, and China. Mushroom coffee has several benefits: reduced stress, high energy, and fat burning. The increase in global and local mushroom coffee shops helps to drive the demand for various mushroom coffee as customers are willing to pay for high-quality mushroom coffee, which has become a medium for socializing.
So many coffee shops are booming and increasing demand for coffee, such as Costa, Starbucks, CCD, and others. Giving the best service, loyalty, and new modern brands helps the growth of customer satisfaction. Such factors drive the development of the mushroom coffee market growth. Also, rising demand for organic varieties due to increasing awareness about the health benefits of mushroom coffee is expected to drive demand for mushroom coffee. Also, introducing several flavors using different mushroom extracts will likely drive market growth.
Restraining Factors
Respiratory Diseases and Some Side Effects in Mushroom Extract Restrict the Growth of the Market
Several coffee-producing regions have experienced environmental problems due to weather changes in the mushroom or coffee production process causing water pollution. Advanced developed techniques hurt the environment. Cultivating mushrooms requires a lot of labor and high costs for the cultivation, changing weather, and operation of mushrooms, which hamper the market growth. The short life of mushrooms restricts the growth of the market.
Sometimes consumption of mushroom coffee has become highly risky due to some mushroom spores causing allergies and other respiratory diseases, which may hinder the growth of the mushroom coffee market. Chaga mushroom coffee is highly toxic, which increases kidney stones, digestive problems, or trouble with grains. Such a factor hinders the growth of the mushroom coffee market.
By Source Analysis
The Arabica is the Most Dominating Source in the Mushroom Coffee Market
Based on source type, the mushroom coffee market is segmented into Arabica, Liberica, and Robusta. The Arabica is the most dominating source in the mushroom coffee market, due to its smooth taste and smooth texture. The Robusta coffee is harsh and stark as compared to Arabica. The amount of chromogenic acid in robusta coffee helps to lower blood pressure.
The robusta coffee has a low price as compared to Arabica such factor helps to increase demand for the robusta. Liberica is also a unique coffee product. It is a completely separate species of coffee with almond-shaped beans that have an exceptional aroma, floral and fruity with a slightly smokey and dark chocolate flavor.
By Form Analysis
Instant/Powder Form is the Most Dominating Segment in the Market
Based on forms, the mushroom coffee market is segmented into granular/grounded and instant/powder forms. The mushroom coffee and the fruiting bodies of the mushroom are extracted and transferred into an organic powder free from filters, carriers, and other additives. Thus, the powder form of mushroom coffee holds the most significant share of the market.
The grounded/granular form of mushroom coffee requires the dual extraction process; the mushroom is dehydrated and then ground into the coffee beans, and after usually done 2-3 times, mushroom coffee powder Is obtained. It takes lots of time to grind, so most people demand the powder form of mushroom coffee, which is expected to boost the mushroom coffee market during the forecast period. The instant/ powder form of mushroom coffee takes less time to prepare than granular coffee, which also helps to increase demand for instant/ powder mushroom coffee.
By Mushroom Extract Analysis
Chaga is Most Dominating Segment in the Mushroom Coffee Market
Based on a mushroom extract, the market is segmented into Lion’s mane, Chaga, Lingzhi, Cordyceps, and Others. Chaga is the most dominating segment in the mushroom coffee market due to the improvement of inflammation and immune systems. Chaga is available in powder form and is trusted by consumers as herbal tea. The difference is usually used for medicinal purposes to improve immunity. It is also used in the treatment of chronic diseases and cancer patients.
Lions mane mushroom helps to protect against ulcers, reduces the risk of heart diseases, and causes speedy recovery in the nervous system. It also helps fight against cancer, reduces inflammation, and relieves anxiety and depression. Cordyceps is a fungus that helps boost energy, improve the immune system and enhance kidney function. Also, cordyceps is used to treat fatigue and cough.
By Distribution Channel Analysis
The online Platform Dominates the Distribution Channel Segment of the Mushroom Coffee Market
Based on the distribution channel, the mushroom coffee market is segmented into supermarkets/hypermarkets, convenience Stores, and e-commerce. The online platform dominates the distribution channel segment of the mushroom coffee market. After the pandemic, COVID-19 influenced several industries to increase their sales by improving online sales.
The mushroom coffee market is one of the companies that quickly expanded their sales in online platforms. European consumers use online platforms to keep sailing with social distancing worldwide. The increase in commercial consumption of mushrooms in supermarkets, restaurants, hotels, and cafeterias is also expected to increase the demand for mushroom coffee during the projection period.
By Packaging Analysis
Sachet is the Most Dominating Segment in the Market in 2022
Based on the packaging format, the Mushroom coffee market is segmented into sachet, packets, and bottles (plastic/ glass). Sachets are the most dominating segment in this packaging process. The sachets are sealed, small, flexible bags that are ideal packaging solutions for both liquid and dry products. It is made from several materials from recycled plastic.
Most people demand sachets instead of pockets and bottles due to the easy handling of mushroom coffee powder and the easy availability in shops. Packages also hold a significant share of the mushroom coffee market. The packets are designed per the consumer’s flexible needs with the cap fitments. Bottles can be used in almost all sectors, such as pharmaceuticals and industries. Many mushroom coffee powers are the packaging of mushroom coffee in the bottles such as glass or plastic.
Key Market Segments
By Source Type
- Arabica
- Liberia
- Robusta
By Form
- Granular/ Grounded
- Powder/Instant
By Mushroom Extract
- Lions mane
- Chaga
- Lingzhi
- Cordyceps
- Others
By Packaging
- Sachets
- Packets
- Bottles (Glass/Plastic)
By Distribution Channel
- Supermarkets/Hypermarkets
- E-commerce
- Convenience Store
Opportunity
High Production of Mushroom Extract Creates Significant opportunities
Several governments are taking various initiatives in the developing areas, which is expected to motivate small-scale companies and help the underprivileged by being involved in the development process in many companies, which is expected to boost the market’s growth. Several strategies are adopted by companies in many industries that help to increase demand for mushroom coffee.
The mission-critical priorities will get the attention of major key players in the mushroom coffee market. With the increase in demand for mushroom coffee in developing regions, where major key players export the top supply chain due to coffee remaining a standard beverage, the development of mushroom coffee creates significant opportunities for the growth of the mushroom coffee market.
Trends
Increase in Consumer Awareness
Consumers are becoming more aware of the product manufacturing that they buy with their rates. It is necessary in the case of the supply chain of beverages and food products to ensure the creditability of their coffee rate. Consumer concerns about deficiency, environmental destruction, and social justice drive the demand for sustainable beverage labels and brands. Several certification organizations are checking the manufacturing procedures and their supply chain of mushroom coffee. Due to these factors, the market is expected to grow significantly during the forecast period.
Regional Analysis
North America is Most Dominating Region in the Mushroom Coffee Market in 2022
North America is the most dominating region in the mushroom coffee market, holding the highest share. The primary factor of coffee mushrooms is being healthy and admiration for coffee, which helps expand the mushroom coffee market in this region. Due to the growing healthcare sector and the reach potential of mushroom coffee in North America.
It will help to get approval for mushroom beverages among health-conscious consumers. Europe is also expected to show significant growth during the forecast period. Due to the increase in consumption of mushroom coffee, it can delay due to ignorance. Once consumers become aware of mushroom coffee, the market will boost during the forecast period.
Key Regions
- North America
- The US
- Canada
- Mexico
- Western Europe
- Germany
- France
- The UK
- Spain
- Italy
- Portugal
- Ireland
- Austria
- Switzerland
- Benelux
- Nordic
- Rest of Western Europe
- Eastern Europe
- Russia
- Poland
- The Czech Republic
- Greece
- Rest of Eastern Europe
- APAC
- China
- Japan
- South Korea
- India
- Australia & New Zealand
- Indonesia
- Malaysia
- Philippines
- Singapore
- Thailand
- Vietnam
- Rest of APAC
- Latin America
- Brazil
- Colombia
- Chile
- Argentina
- Costa Rica
- Rest of Latin America
- Middle East & Africa
- Algeria
- Egypt
- Israel
- Kuwait
- Nigeria
- Saudi Arabia
- South Africa
- Turkey
- United Arab Emirates
- Rest of MEA
Key Players Analysis
Several key players are concentrating on various strategies to build their particular companies in foreign markets. Several mushroom coffee market companies focus on growing their R&D facilities and operations. Furthermore, businesses in the mushroom coffee market are developing portfolios and new product expansion strategies through mergers, investments, and acquisitions. In addition, numerous key players are now concentrating on different marketing strategies, such as increasing awareness about natural ingredients and expanding production capacity.
Due to the presence of many local and regional players, the market is fragmented. Market players are subject to intense competition from top players, particularly those with strong brand recognition and high distribution networks. Companies have gained various expansion strategies, such as partnerships and product launches, to stay on top of the market.
Top Key Players
- Renude Chagaccino
- Four Sigmatic
- Sollo Food
- Fujian Xianzhilou Nutra-Industry CO., Ltd
- Nutra-Industry CO., Ltd
- Rachel A. Gut Health
- Wunderground
- Other key players
Recent Developments
- In June 2022, PsyKey debuted its functional mushroom-infused coffee range. Four functional new formulations developed are “Calm & Relaxed,” “Immune & Defend,” “Mind & Memory,” and “Reishi Gano Good.”
- In January 2022, Mushroom Keto Coffee was formally released by RYZE Superfoods, a mushroom-based superfood firm. It is a healthy coffee substitute that purportedly gives focus and energy while avoiding the side effects of caffeine, like anxiety, jitters, and poor sleep.
Report Scope
Report Features Description Market Value (2022) US$ 2.6 Bn Forecast Revenue (2032) US$ 4.3 Bn CAGR (2023-2032) 5.4% Base Year for Estimation 2022 Historic Period 2016-2022 Forecast Period 2023-2032 Report Coverage Revenue Forecast, Market Dynamics, COVID-19 Impact, Competitive Landscape, Recent Developments Segments Covered By Source Type – Arabica, Liberica and Robusta, By Form- Granular/ Grounded and Powder/Instant, By Mushroom Extract- Lions mane, Chaga, Lingzhi, Cordyceps and Others, By Packaging- Sachets, Packets and Bottles, By Distribution Channel- Supermarkets/Hypermarkets, E-commerce and Convenience Store Regional Analysis North America – The US, Canada, & Mexico; Western Europe – Germany, France, The UK, Spain, Italy, Portugal, Ireland, Austria, Switzerland, Benelux, Nordic, & Rest of Western Europe; Eastern Europe – Russia, Poland, The Czech Republic, Greece, & Rest of Eastern Europe; APAC – China, Japan, South Korea, India, Australia & New Zealand, Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam, & Rest of APAC; Latin America – Brazil, Colombia, Chile, Argentina, Costa Rica, & Rest of Latin America; Middle East & Africa – Algeria, Egypt, Israel, Kuwait, Nigeria, Saudi Arabia, South Africa, Turkey, United Arab Emirates, & Rest of MEA Competitive Landscape Renude Chagaccino, Four Sigmatic, Sollo Food, Fujian Xianzhilou Nutra-Industry CO.,Ltd, Nutra-Industry CO.,Ltd, Rachel A. Gut Health, Wunderground and Other key players Customization Scope Customization for segments, region/country-level will be provided. Moreover, additional customization can be done based on the requirements. Purchase Options We have three licenses to opt for: Single User License, Multi-User License (Up to 5 Users), Corporate Use License (Unlimited User and Printable PDF) Frequently Asked Questions (FAQ)
What is the value of the global Mushroom Coffee Market?In 2022, the Global Mushroom Coffee Market was valued at USD 2.6 Billion
What CAGR is projected for the Mushroom Coffee Market?The Mushroom Coffee Market is expected to grow at 5.4% CAGR (2023-2032).Name the major industry players in the Mushroom Coffee Market.Renude Chagaccino, Four Sigmatic, Sollo Food, Fujian Xianzhilou Nutra-Industry CO.,Ltd , Nutra-Industry CO.,Ltd, Rachel A. Gut Health, Wunderground , Other key players.
What is mushroom coffee market?Mushroom coffee is a type of coffee that is infused with medicinal mushroom extracts. It is a blend of traditional coffee beans and powdered mushrooms, such as lion's mane, chaga, reishi, or cordyceps. These mushrooms are believed to offer various health benefits and are known for their adaptogenic properties.
- Renude Chagaccino
- Four Sigmatic
- Sollo Food
- Fujian Xianzhilou Nutra-Industry CO., Ltd
- Nutra-Industry CO., Ltd
- Rachel A. Gut Health
- Wunderground
- Other key players
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