Global Electric Lawn Mowers Market Size, Share, And Enhanced Productivity By Product Type (Walk-behind - Corded, Walk-behind - Cordless, Ride on - Lawn Tractor, Ride on - Zero-Turn, Stand-on, Robotic/Autonomous), By Battery Voltage (Less Than Equals To 36 V, 37-60 V , Greater Than 60 V), By End User (Residential DIY, Professional Landscaping Services, Golf Courses and Sports Facilities, Municipal and Government), By Distribution Channel (In-store Retail, Specialty, Online Marketplaces), By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends, and Forecast 2025-2034

Report Overview

The Global Electric Lawn Mowers Market is expected to be worth around USD 16.7 billion by 2034, up from USD 7.4 billion in 2024, and is projected to grow at a CAGR of 8.5% from 2025 to 2034. North America drove steady mower adoption, maintaining a 41.4% share and a USD 3.0 Bn value.

The global Electric Lawn Mowers Market covers a broad set of products—from walk-behind corded and cordless models to ride-on tractors, zero-turn units, stand-on machines, and fully robotic systems. It also spans multiple voltage categories, including ≤36V, 37–60V, and >60V, serving a wide range of end users such as residential DIY owners, professional landscapers, golf and sports facilities, and municipal bodies. Distribution occurs through in-store retail, specialty outlets, and online marketplaces. The market continues shifting from fuel-based machines to battery-powered systems due to quieter operation, easier maintenance, and rising interest in sustainable lawn care practices.

Electric lawn mowers are grass-cutting machines powered either by batteries or electric cords. They operate with reduced noise, no direct emissions, and lower maintenance needs compared to traditional fuel mowers. These machines are used for residential lawns, commercial landscapes, parks, and sports fields.

The Electric Lawn Mowers Market refers to the economic ecosystem involving the production, distribution, and adoption of electric mowing equipment globally. It includes product innovation, safety standards, retail sales, consumer shifts, and regulatory trends supporting low-emission tools.

Growing interest in autonomous mowing is supported by rising investments such as Scythe Robotics raising $42M, Electric Sheep Robotics securing $21.5M, Kingdom Technologies attracting £1.4M, and Swap receiving $7M in seed funding. These financial boosts highlight strong demand for electric and robotic solutions. Additionally, government support—such as Colorado considering $43M for air-quality monitoring and electric lawn equipment rebates—creates a significant opportunity for wider adoption.

Key Takeaways

• The Global Electric Lawn Mowers Market is expected to be worth around USD 16.7 billion by 2034, up from USD 7.4 billion in 2024, and is projected to grow at a CAGR of 8.5% from 2025 to 2034.
• The electric lawn mower market sees strong adoption as walk-behind cordless models capture 34.7% of the global share.
• Growing demand in the electric lawn mower market is driven by 37–60V systems holding a 47.2% share.
• Residential DIY users dominate the electric lawn mower market, accounting for a significant 54.1% segment share.
• In-store retail remains influential in the electric lawn mower market, contributing 43.8% of the global distribution share.
• The North America 41.4% contribution supported the market value reaching nearly USD 3.0 Bn.

By Product Type Analysis

The electric lawn mowers market sees strong growth as walk-behind cordless models gain 34.7%.

In 2024, the Electric Lawn Mowers Market saw walk-behind cordless models take a strong lead, capturing 34.7% of overall product demand. This shift came mainly from homeowners wanting machines that are easy to maneuver, lightweight, and free from cord limitations. Many residential users preferred cordless walk-behind mowers because they offer quiet operation and low maintenance compared to fuel-based units.

The rise of compact urban lawns also helped this category grow, as people opted for tools that fit small spaces and require minimal storage. Brands continued improving battery life and deck efficiency throughout 2024, making these mowers more appealing for quick weekend lawn care. Overall, cordless walk-behind units remained the most relatable choice for everyday DIY users.

By Battery Voltage Analysis

Demand rises in the electric lawn mower market, with 37–60V systems capturing 47.2%.

In 2024, electric mowers powered by 37–60V battery systems dominated the voltage segment with 47.2% share, mainly because this range delivered the right balance between power and runtime. Homeowners wanted batteries strong enough to handle tougher grass without making the machine too heavy or costly, and the 37–60V bracket matched those expectations. This voltage range supported wider cutting decks, longer mowing sessions, and quicker recharge cycles, which resonated with users upgrading from older low-voltage tools.

Manufacturers also focused heavily on this segment, releasing improved lithium-ion packs that offered better durability. The popularity of this voltage category reflected a growing confidence among consumers that electric mowers can compete closely with traditional gas-powered models.

By End User Analysis

Residential DIY buyers increasingly dominate the electric lawn mower market, contributing nearly 54.1% of the share.

In 2024, the Residential DIY segment remained the heart of the Electric Lawn Mowers Market, accounting for 54.1% of total usage. Most homeowners preferred handling lawn maintenance themselves rather than relying on external services, especially after the growing shift toward home improvement culture. Electric mowers became a practical fit because they require minimal maintenance, start instantly, and suit both small and mid-sized lawns.

Consumers also leaned toward eco-friendly routines, pushing demand for cleaner mowing solutions. The affordability of entry-level electric mowers further encouraged first-time buyers in this segment. This strong DIY attitude shaped product choices across the industry, influencing everything from deck sizes to ergonomic handle designs.

By Distribution Channel Analysis

In-store retail remains essential in the electric lawn mower market, holding a firm 43.8% share.

In 2024, In-store Retail channels held 43.8% share in electric mower distribution, showing that many buyers still preferred seeing and testing equipment physically before making a purchase. Electric mowers involve factors like weight, build quality, and handle comfort, which customers like to evaluate in person. Retailers also offered seasonal discounts, quick pickup options, and after-sales guidance, making offline buying more attractive.

Many shoppers relied on in-store experts to compare models or understand battery compatibility, especially when selecting mower voltage or deck size. While online platforms grew steadily, physical retail retained a strong presence because buyers valued product assurance, hands-on trials, and immediate availability when preparing for the mowing season.

Key Market Segments

By Product Type

• Walk-behind – Corded
• Walk-behind – Cordless
• Ride on – Lawn Tractor
• Ride on – Zero-Turn
• Stand-on
• Robotic/Autonomous

By Battery Voltage

• ≤ 36 V
• 37-60 V
• > 60 V

By End User

• Residential DIY
• Professional Landscaping Services
• Golf Courses and Sports Facilities
• Municipal and Government

By Distribution Channel

• In-store Retail
• Specialty
• Online Marketplaces

Driving Factors

Rising shift toward low-emission lawn equipment

The Electric Lawn Mowers Market continues to gain momentum as more households and communities shift toward low-emission lawn equipment. This transition is strongly supported by local initiatives, such as a $250 incentive offered to Modesto residents to help them switch from gas-powered tools to electric alternatives. These programs not only reduce noise and emissions but also make electric models more accessible for homeowners.

The combination of environmental awareness and financial support encourages steady adoption of electric walk-behind, ride-on, and robotic mowers. As more regions introduce similar rebate schemes, the preference for clean and quiet electric mowing solutions strengthens across both residential and light commercial users.

Restraining Factors

Limited battery runtime affects larger lawns

Despite the growing appeal of electric lawn mowers, limitations still exist—particularly around battery runtime, which can make larger lawns challenging to maintain in a single session. This drawback continues to slow adoption among users with extended mowing needs. At the same time, the shift requires investment, and many still rely on familiar gasoline models.

Even with incentives such as Wichita’s $100 rebate for replacing gas mowers and blowers with electric versions, some homeowners remain hesitant to transition. These constraints highlight the need for improved battery technology and broader financial programs to help ease the switch to electric.

Growth Opportunity

Increasing demand for autonomous lawn solutions

Opportunities in the Electric Lawn Mowers Market are expanding quickly, especially with the rising interest in autonomous and robotic lawn solutions. These machines reduce manual effort and offer precision mowing, appealing to busy households, sports grounds, and facility managers.

Supportive developments, such as the Mayo sports sector receiving over €9 million in central funding, create additional room for advanced electric and robotic tools to enter organized sports and community spaces. As demand grows for efficient, low-maintenance mowing systems, manufacturers have the chance to introduce smarter, safer, and more capable autonomous platforms tailored for varied landscape needs.

Latest Trends

Rapid expansion of wire-free robotic mowers

One of the strongest trends shaping the market is the rapid rise of wire-free robotic mowers that eliminate traditional boundary cables. These systems appeal to users wanting simple installation and intelligent lawn coverage.

Supportive initiatives also bring visibility to electric turf equipment—such as the Isle of Seil Golf Club receiving £17,000 in National Lottery funding, which encourages adoption of modern and sustainable maintenance tools in recreational spaces. As golf clubs, parks, and residential lawns embrace autonomous and cordless innovations, the market continues moving toward cleaner, more efficient, and technology-driven lawn care solutions.

Regional Analysis

North America held 41.4% share in the Electric Lawn Mowers Market worth USD 3.0 Bn.

In the Electric Lawn Mowers Market, regional performance varied across major geographies, with North America emerging as the dominant region, holding 41.4% share and reaching a value of USD 3.0 Bn. The region maintained strong adoption due to high residential lawn ownership and a mature landscaping culture.

Europe followed with steady demand, supported by growing household preference for quieter electric mowers and expanding urban gardening activities. Asia Pacific showed rising traction as urban households increasingly shifted toward compact electric solutions, although growth remained behind North America and Europe.

In the Middle East & Africa, adoption stayed moderate, influenced by lower penetration of home lawn maintenance tools and climatic constraints, while Latin America recorded gradual improvement driven by expanding residential construction. Despite varying growth levels, North America clearly remained the leading contributor, outperforming all other regions in both share and total market value.

Key Regions and Countries

• North America
  • US
  • Canada
• Europe
  • Germany
  • France
  • The UK
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • South Korea
  • India
  • Australia
  • Rest of APAC
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of MEA

Key Players Analysis

In 2024, Deere & Company continued strengthening its position in the Electric Lawn Mowers Market by leaning on long-established brand trust and engineering depth. The company’s push toward electrification aligned well with homeowners seeking durable and quiet mowing options. Deere’s strategy focused on refining battery performance, improving cutting efficiency, and extending product life cycles—factors that reinforced its reputation for reliability. Its sustained emphasis on premium build quality helped the brand remain a preferred choice among users shifting from fuel-based systems to electric models.

Husqvarna Group maintained strong traction in 2024 through its focus on user-friendly electric mowing solutions. Known for its leadership in outdoor powered products, the company capitalized on the steady shift toward cordless convenience and smart mowing technologies. Husqvarna’s approach centered on making electric mowing more intuitive, offering lightweight designs and enhanced battery platforms. These strengths positioned it well among residential users who value ease of use and consistent performance. The company’s continued refinement of ergonomics and noise reduction strengthened its competitive edge.

The Toro Company demonstrated solid momentum in 2024 by broadening its electric mower lineup and enhancing product accessibility. Toro’s commitment to practical design, straightforward maintenance, and dependable runtime helped it appeal strongly to both new buyers and long-time users transitioning from gas equipment. The company focused on developing mowers that balance power with maneuverability, an approach that resonated with residential customers managing medium-sized lawns. Toro’s continued brand loyalty and strong retail presence supported its stable performance within the global electric mower landscape.

Top Key Players in the Market

• Deere & Company
• Husqvarna Group
• The Toro Company
• Robert Bosch GmbH
• Stanley Black and Decker
• STIGA S.p.A.
• AriensCo
• Greenworks North America
• Chervon
• WORX

Recent Developments

• In January 2025, Deere revealed a battery-powered autonomous mower at the CES 2025 trade show. This mower can operate without a driver and runs fully on electric power, with integrated batteries that reduce noise and emissions. It was shown as part of Deere’s move toward electric turf care equipment for landscaping professionals.
• In February 2024, Husqvarna’s Gardena brand (part of the Group) released several new battery-powered garden products for the 2024 season, helping garden owners shift toward cordless tools. While not all are lawn mowers, this launch reinforced the company’s focus on battery electrification across its outdoor tools.

Report Scope