Global Volumetric Soil Moisture Sensor Market By Sensor Type (Time Domain Refractometry (TDR) sensor, Frequency Domain Refractometry (FDR) sensors, and Time Domain Transmissiometry (TDT) sensors), By Connectivity (Wired & Wireless) By Application (Forestry, Agriculture, Construction Other Applications), By Sales Channel (Direct Sales, Online Retail, Brick-and-Mortar Retail and Distributors and Dealers), By Region and Companies-Industry Segment Outlook, Market Assessment, Competition Scenario, Trends, and Forecast 2023-2032

Report Overview

In 2023, the Global Volumetric Soil Moisture Sensor Market reached a value of USD 117.9 Million. Over the forecast period from 2022 to 2032, it is anticipated to display a CAGR of 10.9% in terms of revenue, ultimately reaching a value of USD 291.5 Million by the year 2032.

The significant development in the volumetric soil moisture sensors market has been observed in recent years, attributed to rising demands for farmers to use water more effectively and rising environmental conservation concerns. Optimal water use and crop health are made possible by these sensors, which detect the water content of soil.

These are essential in precision agriculture, landscaping, and smart irrigation systems. Progress in technology has yielded sensors with heightened precision, reliability, and cost-effectiveness. The demand for such advancements has surged, given the escalating impact of climate change on water shortages. With the pressing concerns of food security and limited water resources particularly pronounced in Asia-Pacific and Africa, there’s a projected swift escalation in the Market for these sensors.

Note- The figures presented here are subject to change in the final report.

• Market Growth Projection: The Volumetric Soil Moisture Sensor Market is projected to reach a value of USD 291.5 million by 2032, with an anticipated Compound Annual Growth Rate (CAGR) of 10.9% from 2022 to 2032.
• Driving Factors: The increased adoption of precision agricultural techniques is a major driver for the market’s growth, as these sensors aid in efficient water use and improved crop yields. Additionally, technological advancements in sensor precision and reliability are contributing to the market’s expansion.
• Challenges: Limited awareness and education among farmers about the benefits of using volumetric soil moisture sensors pose a challenge to the market’s growth, especially in developing regions.
• Market Segmentation:
  • Sensor Type Analysis: The Time Domain Transmissiometry (TDT) sensor segment dominates the market, known for its high accuracy in measuring soil moisture content.
  • Connectivity Analysis: Wireless connectivity is the dominant segment due to its ease of installation, remote monitoring capabilities, scalability, and environmental advantages.
  • Application Analysis: Agriculture is the leading application segment, accounting for a significant revenue share of 57.4%, due to the sensors’ role in water efficiency and informed decision-making for farmers.
  • Sales Channel Analysis: Direct sales hold a share of approximately 41.3%, enabling manufacturers to establish direct communication with end-users and provide customized solutions.
• Growth Opportunities: Government initiatives promoting sustainable agricultural practices, such as financial incentives and awareness campaigns, have the potential to significantly boost sensor adoption rates, thereby driving market expansion.
• Latest Trends: The integration of IoT technology and data analytics is a prevailing trend, allowing farmers to access real-time data for informed decision-making. This trend is expected to foster continuous enhancements in sensor capabilities and improve agricultural outcomes.
• Regional Analysis: North America dominates the global market, driven by its emphasis on precision farming, technological innovation, and progressive agricultural methods. The region is at the forefront of accepting and advancing cutting-edge technologies in agriculture.
• Key Players: Sentek Pty Ltd, Irrometer Company, Delta-T Devices, The Toro Company, Acclima, and METER Group, Inc. are some of the key players in the Volumetric Soil Moisture Sensor Market, known for their advanced technology and comprehensive solutions.

Driving Factor

Growing Use of Precision Agricultural Techniques

The growing use of precision agricultural techniques primarily drives the Global Market for volumetric soil moisture sensors. Through real-time information regarding soil moisture levels, these sensors serve a crucial role in helping farmers operate their irrigation systems successfully. It ultimately contributes to the reduction of water use and the improvement of crop yields.

The demand for ecologically friendly methods of agriculture is continuing to gain pace against the backdrop of growing worries about water scarcity and the changing climate, which further increases the need for accurate soil moisture measurement. Additionally, current developments in sensor technology, wireless communication, and data processing are significantly improving these sensors’ effectiveness and usability, catalyzing their seamless integration into modern farming methods.

Restraining Factor

Limited Agricultural Awareness and Education

An obstacle in the global volumetric soil moisture sensor market pertains to the insufficient awareness and education among farmers regarding the advantages these sensors offer. This challenge is particularly pronounced in developing regions, where many agricultural practitioners remain unaware of the benefits that these sensors bring in terms of optimizing irrigation and enhancing crop productivity.

Addressing this gap necessitates strategic initiatives aimed at educating and training farmers on the practical applications and advantages of incorporating volumetric soil moisture sensors into their agricultural practices.

Sensor Type Analysis

The TDT Sensor Type segment dominates the Global Volumetric Soil Moisture Sensor Market.

TDT sensors are known for their high accuracy in measuring soil moisture content, making them suitable for research and precision agriculture. They can provide information about soil moisture at different depths, helping users understand water distribution in the root zone. However, Time Domain Refractometry (TDR) sensors are growing fast through the forecast period.

Connectivity Analysis

The Wireless Connectivity Segment Dominated the Volumetric Soil Moisture Sensor Market

Wireless connectivity emerges as the dominant segment in the global volumetric soil moisture sensor market due to its ease of installation, remote monitoring capabilities, scalability, data accessibility, reduced interference risks, adaptability to IoT trends, relevance in precision agriculture, cost efficiency, and environmental advantages. This preference is driven by the technology’s ability to streamline implementation, offer remote data monitoring, ensure reliable data transmission, and align with sustainable practices.

Application Analysis

Agriculture Segment Dominated the Application Segment by Covering Major Revenue Share in the Market.

The Global Volumetric Soil Moisture Sensor Market is categorized into various applications: Forestry, Agriculture, Construction, and Others. Among these, Agriculture is the dominant segment, holding a major revenue share of 57.4%. Volumetric soil moisture sensors play a crucial role in helping farmers make informed choices regarding planting seasons, harvest timings, and crop rotations. As different crops demand varying amounts of water, these sensors offer valuable indications about the soil’s appropriateness for specific crops.

Furthermore, since agriculture heavily relies on water resources, these sensors empower farmers to enhance water efficiency by precisely applying water at the right moments and locations. By implementing improved irrigation and farming methods, farmers can minimize water and energy usage, resulting in a more ecologically mindful and sustainable agricultural approach.

Note- The figures presented here are subject to change in the final report.

Sales Channel Analysis

The direct Sales segment is dominant among sales channels, holding a share of around 41.3% during the forecast period. Manufacturers of volumetric soil moisture sensors directly connect with end-users, often including farmers, agricultural cooperatives, research institutions, and industrial clients.

Direct sales bring an advantage by enabling manufacturers to establish direct lines of communication with customers. Thus, in turn, allows for customized solutions that address specific needs and challenges end-users face. Leveraging established brands’ reputations and identities can also foster customer loyalty and confidence. 

Key Market Segments

Type

• Time Domain Refractometry (TDR) sensor
• Frequency Domain Refractometry (FDR) sensors
• Time Domain Transmissiometry (TDT) sensors

Connectivity

• Wired
• Wireless

Application

• Forestry
• Agriculture
• Construction
• Other Applications

Sales Channel

• Direct Sales
• Online Retail
• Brick-and-Mortar Retail
• Distributors and Dealers 

Growth Opportunity

Government Initiatives

A notable avenue for market growth arises from the proactive involvement of governments in promoting sustainable agricultural practices. With mounting environmental concerns, governments worldwide are initiating programs incentivizing farmers to adopt water-efficient technologies, including volumetric soil moisture sensors. Financial incentives, grants, and awareness campaigns that advocate for resource-efficient farming techniques hold the potential to substantially amplify sensor adoption rates, thus driving market expansion.

Latest Trends

Integration of IoT and Data Analytics

A prevailing trend within the global volumetric soil moisture sensor market is the convergence of Internet of Things (IoT) technology and advanced data analytics. These sensors are designed to gather real-time data, subsequently transmitted through IoT networks for comprehensive analysis. This innovative approach empowers farmers to remotely access actionable insights about soil moisture levels, facilitating well-informed decision-making. The trajectory toward data-centric precision agriculture is poised to persist, fostering continuous enhancements in sensor capabilities and ultimately leading to improved agricultural outcomes.

Regional Analysis

North America Dominates the Global Volumetric Soil Moisture Sensor Market by Holding a Major Revenue Share Account.

North America region dominates the Global Volumetric Soil Moisture Sensor Market by holding a major revenue share of 34.6%. This region serves as a center for innovation in agricultural technology. Farmers and research organizations in North America are continually at the forefront of accepting and advancing cutting-edge technologies to improve the efficiency and sustainability of agricultural practices. With its emphasis on precision farming, technological innovation, and progressive agricultural methods, North America is a crucial player in the volumetric soil moisture sensor market. This analysis aims to extensively examine the region’s market dynamics and prominent trends.

Note- The figures presented here are subject to change in the final report.

Key Regions and Countries Covered in this Report

• North America
  • The US
  • Canada
• Europe
  • Germany
  • France
  • The UK
  • Spain
  • Italy
  • Russia & CIS
  • Rest of Europe
• APAC
  • China
  • Japan
  • South Korea
  • India
  • Rest of APAC
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of MEA

Key Player Analysis

The Global Volumetric Soil Moisture Sensor Market is fragmented into many companies offering various sensors. Sentek Pty Ltd is a prominent player in the soil moisture sensing market, known for its advanced technology and comprehensive range of solutions.

The major companies in the Market are adopting various strategies like mergers, acquisitions, collaboration, and partnership to expand the market share across various regions and strengthen their position. Some of the key players in the Global Volumetric Soil Moisture Sensor Market are Sentek Pty Ltd, Irrometer Company, Delta-T Devices, The Toro Company, Acclima, METER Group, Inc., Stevens Water Monitoring Systems, and Other Key Players.

Top Key Players in Volumetric Soil Moisture Sensor Market

• Sentek Pty Ltd
• Irrometer Company
• Campbell Scientific, Inc
• Delta-T Devices
• The Toro Company
• Acclima
• METER Group, Inc.
• IMKO Micromodultechnik GmbH
• Stevens Water Monitoring Systems
• Other Key Players

Recent Developments

• In October 2021, Sentek released the widely accessible Sentek Connect (Android) and Sentek Drill & Drop Connect (iOS) apps.
• The data retrieved with this software and our Drill & Drop Bluetooth Probes is immediately viewable on IrriMAX Live. With today’s cable-free connectivity, unlock immediate soil insights.

Report Scope